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Utilitarian and hedonic values of eWOM media and online booking decisions for tourist destinations in India

Tariyal, Amit; Bisht, Swati; Rana, Vinay; Roy, Santanu; … - In: Journal of open innovation : technology, market, and … 8 (2022) 3, pp. 1-17

In this contemporary world, electronic word of mouth (eWOM) platforms (or media) have become a prerequisite information source for online surfers, especially when planning excursions. However, tourists refer to the reviews of these platforms based on utilitarian and hedonic aspects. The...

Persistent link: https://www.econbiz.de/10013368917

The impact of online reviews on destination trust and travel intention : the moderating role of online review trustworthiness

Su, LuJun; Yang, Qingyue; Swanson, Scott R.; Chen, Ning - In: Journal of vacation marketing 28 (2022) 4, pp. 406-423

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Tourists' booking behavior : online social media perspectives

Ghaedi, Mohammadreza - In: Journal of promotion management : innovations in … 28 (2022) 6, pp. 702-728

Persistent link: https://www.econbiz.de/10013277301

Is destination image instagrammable? : visit intentions and value co-creation through social media content

Giannopoulos, Antonios; Livas, Christos; Simeli, Ioanna; … - In: International journal of technology marketing : IJTMkt 16 (2022) 4, pp. 349-369

Persistent link: https://www.econbiz.de/10013486083

Investigating the impact of social media images' value, consumer engagement, and involvement on eWOM of a tourism destination : a transmittal mediation approach

Abbasi, Amir Zaib; Tsiotsou, Rodoula H.; Khalil Hussain; … - In: Journal of retailing and consumer services 71 (2023), pp. 1-15

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Perceptions on online reputation management in tourism industry (the case of a Romanian hotel)

Capatina, Alexandru; Schin, George Cristian - In: Journal of management research 9 (2017) 2, pp. 71-85

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Measuring satisfaction and loyalty of guests based on Vietnamese hotel online reviews

Ha Nguyen Thi Thu; Tuan Tran Minh; Tu Nguyen Thi Ngoc; … - In: International journal of e-entrepreneurship and … 11 (2021) 2, pp. 1-17

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Market segmentation and travel choice prediction in spa hotels through TripAdvisor's online reviews

Ali Ahani; Nilashi, Mehrbakhsh; Bin Ibrahim, Othman; … - In: International journal of hospitality management 80 (2019), pp. 52-77

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Harnessing stakeholder input on Twitter : a case study of short breaks in Spanish tourist cities

Bigné Alcañiz, J. Enrique; Oltra, Enrique; Andreu, Luisa - In: Tourism management : research, policies, practice 71 (2019), pp. 490-503

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Enhancing hotel knowledge management : the influencing factors of online hotel reviews on travellers' booking intention

Xia, Yufan; Chan, Hing Kai; Zhong, Lina; Xu, Shuojiang - In: Knowledge management research & practice : KMRP ; an … 20 (2022) 1, pp. 34-45

Persistent link: https://www.econbiz.de/10013177996