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Performance implications of information-value offering in e-service systems : examining the resource-based perspective and innovation strategy
Chuang, Shu-Hui; Lin, Hong-Nan - In: The journal of strategic information systems : … 26 (2017) 1, pp. 22-38
Persistent link: https://www.econbiz.de/10011699250
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Resources for value co-creation in e-commerce : a review
Paredes, Mario R.; Barrutia, José M.; Echebarria, Carmen - In: Electronic commerce research 14 (2014) 2, pp. 111-136
Persistent link: https://www.econbiz.de/10010404458
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Are my symptoms serious Dr. Google? : a resource-based typology of value co-destruction in online self-diagnosis
Robertson, Nichola; Polonsky, Michael J.; MacQuilken, Lisa - In: Australasian marketing journal 22 (2014) 3, pp. 246-256
Persistent link: https://www.econbiz.de/10010427955
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Business customer virtual interaction : enhancing value creation in B2B markets in the post-COVID-19 era : an SME perspective
Fready, Samby; Vel, Prakash; Nyadzayo, Munyaradzi W. - In: The journal of business & industrial marketing 37 (2022) 10, pp. 2075-2094
Persistent link: https://www.econbiz.de/10013455382
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Kooperationsmanagement im Online-Vertrieb
Lücke, Fridjof - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003792011
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The strategic concerns of quality assurance : case study of large reputable firms in the service sector
Smith, Alan D. - In: International journal of services and operations management 7 (2010) 3, pp. 275-299
Persistent link: https://www.econbiz.de/10008798971
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Accessing resources for service innovation : the critical role of network relationships
Rusanen, Helena; Halinen, Aino; Jaakkola, Elina - In: Journal of service management 25 (2014) 1, pp. 2-29
Persistent link: https://www.econbiz.de/10010260121
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Customer orientation and innovation : a comparative study of manufacturing and service firms
Wang, Qiang; Zhao, Xiande; Voss, Christopher A. - In: International journal of production economics 171 (2016), pp. 221-230
Persistent link: https://www.econbiz.de/10011437355
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Customer engagement, consumption and firm performance in a multi-actor service eco-system : the moderating role of resource integration
Ho, Mia Hsiao-Wen; Chung, Henry F. L.; Kingshott, Russel; … - In: Journal of business research : JBR 121 (2020), pp. 557-566
Persistent link: https://www.econbiz.de/10012417377
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Service innovation capability for enhancing marketing performance : an SDL perspectives
Heng, Lie; Ferdinand, Augusty Tae; Afifah, Nur; … - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 21 (2020) 2, pp. 623-632
This study was conducted to propose dan test a conceptual model for solving a research gap on the influence of customer orientation on marketing performance through a strategic bridge variable, service innovation capability, and consumer-centric strategy. We adopt the service-dominant logic as a...
Persistent link: https://www.econbiz.de/10012502311