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Horen, Femke van; Pieters, Rik - In: Journal of marketing research : JMR 49 (2012) 1, pp. 83-91

Persistent link: https://www.econbiz.de/10009507245

Özturan, Peren; Ozsomer, Aysegul; Pieters, Rik - In: Journal of marketing research : JMR 51 (2014) 2, pp. 139-152

Persistent link: https://www.econbiz.de/10010362221

Erdem, Tulin; Keller, Kevin Lane; Kuksov, Dmitri; … - In: International journal of research in marketing : IJRM ; … 33 (2016) 1, pp. 3-10

Persistent link: https://www.econbiz.de/10011490780

Horen, Femke van; Pieters, Rik - In: International journal of research in marketing : IJRM ; … 29 (2012) 3, pp. 246-255

Persistent link: https://www.econbiz.de/10009613720

Vale, Rita Coelho do; Pieters, Rik; Zeelenberg, Marcel - In: Journal of consumer psychology : JCP : the official … 26 (2016) 1, pp. 17-28

Persistent link: https://www.econbiz.de/10011478801

Pieters, Rik; Baumgartner, Hans - In: Journal of economic literature 40 (2002) 2, pp. 483-509

Persistent link: https://www.econbiz.de/10001688036

Verbeke, Willem J. M. I.; Pieters, Rik; Zeelenberg, Marcel - 1999

Persistent link: https://www.econbiz.de/10001433432

Pieters, Rik; Robben, Henry S. - In: Kyklos : international review for social sciences 52 (1999) 2, pp. 173-200

Persistent link: https://www.econbiz.de/10001440264

Baumgartner, Hans (contributor); Pieters, Rik (contributor) - 2000 - [Elektronische Ressource]

Persistent link: https://www.econbiz.de/10001537253

Pieters, Rik; Warlop, Luk - 1998

Persistent link: https://www.econbiz.de/10000990869

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