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Implementing relationship mark...
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Relationship marketing
26,443
Beziehungsmarketing
25,768
Consumer behaviour
9,522
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9,488
Customer satisfaction
5,748
Kundenzufriedenheit
5,708
Tourismusmarketing
4,606
Tourism marketing
4,591
Service quality
4,047
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4,036
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2,966
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2,963
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2,584
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2,580
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2,484
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2,478
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2,437
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2,362
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2,352
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2,212
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2,211
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2,044
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2,029
Online-Marketing
1,921
Holiday behaviour
1,910
Urlaubsverhalten
1,910
Internet marketing
1,902
Destinationsmanagement
1,834
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1,832
Electronic Commerce
1,803
Tourism industry
1,776
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1,776
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1,748
Kundenintegration
1,518
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Bruhn, Manfred
115
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107
Kumar, V.
79
Han, Heesup
68
Huber, Frank
57
Verhoef, Peter C.
56
Hollebeek, Linda D.
51
Herrmann, Andreas
50
Bauer, Hans H.
47
Piller, Frank T.
46
Stauss, Bernd
44
Krafft, Manfred
43
Palmatier, Robert W.
41
Gil Saura, Irene
40
Mattila, Anna S.
40
Thaichon, Park
38
Grönroos, Christian
37
Svensson, Göran
37
Loureiro, Sandra Maria Correia
35
Prentice, Catherine
34
Stock-Homburg, Ruth
34
Wiedmann, Klaus-Peter
34
Hippner, Hajo
33
Smith, Alan D.
33
Neslin, Scott A.
32
Pechlaner, Harald
32
Van den Poel, Dirk
32
Wilde, Klaus D.
32
Wong, IpKin Anthony
32
Kozak, Metin
31
Mittal, Vikas
31
Eggert, Andreas
30
Reichwald, Ralf
30
Reinartz, Werner J.
30
Sheth, Jagdish N.
30
Evanschitzky, Heiner
29
Georgi, Dominik
29
Grewal, Dhruv
29
Rather, Raouf Ahmad
29
Töpfer, Armin
29
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Springer Fachmedien Wiesbaden
70
IGI Global
19
World Tourism Organization
18
Université Paris-Dauphine (Paris IX)
14
American Marketing Association
10
Erich-Schmidt-Verlag
10
National Bureau of Economic Research
10
Books on Demand GmbH <Norderstedt>
9
ATOUT France <Paris>
8
Verlag Dr. Kovač
7
Fördergesellschaft Marketing an der Universität Augsburg
6
Harvard Graduate School of Business Administration
6
Haufe-Lexware GmbH & Co. KG
6
Information Resources Management Association
6
Springer International Publishing
6
Springer-Verlag GmbH
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6
AMACOM
5
De Gruyter Oldenbourg
5
Deutsches Seminar für Fremdenverkehr Berlin
5
Edward Elgar Publishing
5
European Travel Commission
5
Leuphana Universität Lüneburg / Bereich Fremdenverkehrsbetriebslehre
5
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
5
Uni-Edition GmbH
5
Universität Mannheim
5
Verlag Franz Vahlen
5
Eric Cuvillier <Firma>
4
Fachhochschule Reutlingen / European School of Business
4
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
4
Geographische Gesellschaft <Trier>
4
HAL
4
Institut für Marktorientierte Unternehmensführung Mannheim
4
Instituto Valenciano de Investigaciones Económicas (IVIE)
4
Organisation of Islamic Cooperation / Standing Committee for Economic and Commercial Cooperation
4
Technische Universität Dresden
4
Thüringen / Landesregierung
4
Universität St. Gallen / Institut für Systemisches Management und Public Governance
4
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
4
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Journal of business research : JBR
687
Journal of retailing and consumer services
604
Tourism management : research, policies, practice
422
Industrial marketing management : the international journal for industrial and high-tech firms
407
Journal of travel and tourism marketing
379
International journal of hospitality management
315
SpringerLink / Bücher
286
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
239
The journal of services marketing
225
The journal of business & industrial marketing
215
The service industries journal
201
Journal of strategic marketing
180
Tourism management perspectives : TMP
178
Journal of the Academy of Marketing Science
172
Journal of hospitality marketing & management
169
International journal of contemporary hospitality management
159
International journal of electronic customer relationship management : IJECRM
152
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
135
Tourism analysis : an interdisciplinary tourism & hospitality journal
135
Journal of marketing
124
Marketing intelligence & planning
120
Journal of service research : JSR
117
Asia Pacific journal of marketing and logistics
115
Cogent business & management
114
Journal of vacation marketing : an international journal
114
The journal of product & brand management
113
Journal of service management
111
The journal of brand management : an international journal
109
Journal of retailing
108
Psychology & marketing
108
European Journal of Marketing
107
Journal of Business & Industrial Marketing
105
Gabler Edition Wissenschaft
104
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
103
European journal of marketing : EJM
99
Services marketing quarterly
96
Service business
94
Journal of marketing management : MM
89
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
Journal of destination marketing & management
85
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ECONIS (ZBW)
29,953
Other ZBW resources
736
RePEc
222
USB Cologne (EcoSocSci)
116
EconStor
82
BASE
72
OLC EcoSci
36
USB Cologne (business full texts)
5
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Showing
21
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21
Building a model of commitment for generation Y : an empirical study on e-travel retailers
Nusair, Khaldoon Khal
;
Parsa, H. G.
;
Cobanoglu, Cihan
- In:
Tourism management : research, policies, practice
32
(
2011
)
4
,
pp. 833-843
Persistent link: https://www.econbiz.de/10008907669
Saved in:
22
Resource investments and loyalty to recreational sport tourism event
Okayasu, Isao
;
Nogawa, Haruo
;
Morais, Duarte B.
- In:
Journal of travel and tourism marketing
27
(
2010
)
6
,
pp. 565-578
Persistent link: https://www.econbiz.de/10008737058
Saved in:
23
Exploring relationships between Mongolian destination brand equity, satisfaction and destination loyalty
Chen, Ching-fu
;
Myagmarsuren, Odonchimeg
- In:
Tourism economics : the business and finance of tourism …
16
(
2010
)
4
,
pp. 981-994
Persistent link: https://www.econbiz.de/10008779196
Saved in:
24
Conceptualizing and measuring loyalty : towards a conceptual model of tourist loyalty antecedents
Moliner Valázquez, Beatriz
;
Gil Saura, Irene
;
Ruiz …
- In:
Journal of vacation marketing : an international journal
17
(
2011
)
1
,
pp. 65-81
Persistent link: https://www.econbiz.de/10008840752
Saved in:
25
Tourism marketing in an era of paradigm shift
Li, Xiang (Robert)
;
Petrick, James F.
- In:
Journal of travel research : a quarterly publication of …
46
(
2008
)
3
,
pp. 235-244
Persistent link: https://www.econbiz.de/10003673138
Saved in:
26
Kundenbindung in Dienstleistungsnetzwerken am Beispiel des Sporttourismus : Erfolgs- und Störfaktoren in der Service-Profit Chain aus Sicht des Destinationsmanagements
Woratschek, Herbert
;
Horbel, Chris
- In:
Handbuch Kundenbindungsmanagement : Strategien und …
,
(pp. 295-319)
.
2008
Persistent link: https://www.econbiz.de/10003597720
Saved in:
27
"Leidenschaften" und "Communities" als Marktsegmentierungsstrategien für den österreichischen Tourismus
Schertler, Walter
- In:
Steuerberatung im Synergiebereich von Praxis und …
,
(pp. 399-429)
.
2007
Persistent link: https://www.econbiz.de/10003536195
Saved in:
28
Strategisches
Tourismusmarketing
: erfolgreiche Planung und Umsetzung von Reiseangeboten
Wiesner, Knut A.
-
2006
Persistent link: https://www.econbiz.de/10003301720
Saved in:
29
Mobiles Destinationsmarketing am Beispiel von PINA Winter
Brandtner, Katja
;
Sobek, Tilman
- In:
mTourism : mobile Dienste im Tourismus
,
(pp. 145-150)
.
2010
Persistent link: https://www.econbiz.de/10003980622
Saved in:
30
Do loyalty groups differ in the role of trust in online tourism shopping? : a process perspective
Kim, Myung-Ja
;
Chung, Namho
;
Lee, Choong-Ki
;
Kim, Joung-man
- In:
Journal of travel and tourism marketing
29
(
2012
)
3/4
,
pp. 352-368
Persistent link: https://www.econbiz.de/10009571555
Saved in:
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