Narrow search
Showing 81 - 90 of 451
Cover Image
Qualitative consumer & marketing research
Belk, Russell W.; Fischer, Eileen; Kozinets, Robert V. - 2012
Designed for students, scholars, and marketing research practitioners, this book is designed to take readers through the basics to an advanced understanding in qualitative marketing and consumer research
Persistent link: https://www.econbiz.de/10011681072
Cover Image
Cultural resonance of global brands in Brazilian social movements
Suarez, Maribel; Belk, Russell W. - In: International marketing review 34 (2017) 4, pp. 480-497
Persistent link: https://www.econbiz.de/10011760489
Cover Image
Qualitative consumer research
Belk, Russell W. (ed.) - 2017 - First edition
Persistent link: https://www.econbiz.de/10011762235
Cover Image
The Kafka quagmire for the poor in India
Belk, Russell W.; Ghoshal, Tanuka - In: Journal of marketing management : MM 33 (2017) 17/18, pp. 1559-1569
Persistent link: https://www.econbiz.de/10011854355
Cover Image
Subalterns, empowerment and the failed imagination of markets
Khare, Apoorv; Varman, Rohit - In: Journal of marketing management : MM 33 (2017) 17/18, pp. 1593-1602
Persistent link: https://www.econbiz.de/10011854428
Cover Image
Consumer culture theory
Cross, Samantha N. N. (ed.); Ruvalcaba, Cecilia (ed.);  … - Consumer Culture Theory Conference <12., 2017, Anaheim, … - 2018 - First edition
Persistent link: https://www.econbiz.de/10011823381
Cover Image
"Satoshi is dead. Long live Satoshi" : the curious case of Bitcoin's creator
Humayun, Mariam; Belk, Russell W. - In: Consumer culture theory, (pp. 19-35). 2018
Persistent link: https://www.econbiz.de/10011825280
Cover Image
Performance theory and consumer engagement : wine-tourism experiences in South Africa and India
Joy, Annamma; Belk, Russell W.; Charters, Steve; Wang, … - In: Consumer culture theory, (pp. 163-187). 2018
Persistent link: https://www.econbiz.de/10011825300
Cover Image
Strategies of the extended self : the role of possessions in transpeople's conflicted selves
Ruvio, Ayalla; Belk, Russell W. - In: Journal of business research : JBR 88 (2018), pp. 102-110
Persistent link: https://www.econbiz.de/10011869573
Cover Image
Morphing anthropomorphism : an update
Belk, Russell W.; Kniazeva, Maria - In: Journal of global scholars of marketing science : … 28 (2018) 3, pp. 239-247
Persistent link: https://www.econbiz.de/10011892171