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Liability cost sharing, product quality choice, and coordination in two-echelon supply chains
Fan, Jianchang; Ni, Debing; Fang, Xiang - In: European journal of operational research : EJOR 284 (2020) 2, pp. 514-537
Persistent link: https://www.econbiz.de/10012238733
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Supply chain performance under pull or push contracts in the presence of a market disruption
Wang, Ningning; Fang, Xiang; Gou, Qinglong; Liang, Liang - In: International transactions in operational research : … 24 (2017) 4, pp. 713-736
Persistent link: https://www.econbiz.de/10011759690
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Power distance belief and brand personality evaluations
Wang, Xuehua; Wang, Xiaoyu; Fang, Xiang; Jiang, Qingyun - In: Journal of business research : JBR 84 (2018), pp. 89-99
Persistent link: https://www.econbiz.de/10011802786
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The influence of status differentiation on vertical brand extension : intercultural and intracultural comparisons
Fang, Xiang; Lin, Shengdong - In: Nankai business review international 8 (2017) 4, pp. 404-423
Persistent link: https://www.econbiz.de/10011811885
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Trait superstition and consumer behavior : re-conceptualization, measurement, and initial investigations
Carlson, Brad D.; Mowen, John C.; Fang, Xiang - In: Psychology & marketing 26 (2009) 8, pp. 689-713
Persistent link: https://www.econbiz.de/10003867767
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Component procurement strategies in decentralized assemble-to-order systems with time-dependent pricing
Fang, Xiang; So, Kut C.; Wang, Yunzeng - In: Management science : journal of the Institute for … 54 (2008) 12, pp. 1997-2011
Persistent link: https://www.econbiz.de/10003798115
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A hierarchical model approach for identifying the trait antecedents of general gambling propensity and of four gambling-related genres
Mowen, John C.; Fang, Xiang; Scott, Kristin - In: Journal of business research : JBR 62 (2009) 12, pp. 1262-1268
Persistent link: https://www.econbiz.de/10003900750
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A model for partial product complementarity and strategic production decisions under demand uncertainty
Fang, Xiang; Wang, Yunzeng - In: Production and operations management : an international … 19 (2010) 3, pp. 322-342
Persistent link: https://www.econbiz.de/10003981441
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Multiple brand alliances : a portofolio diversification perspective
Gammoh, Bashar S.; Voss, Kevin E.; Fang, Xiang - In: The journal of product & brand management 19 (2010) 1, pp. 27-33
Persistent link: https://www.econbiz.de/10003963595
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How does a brand ally affect consumer evaluations of a focal brand?
Voss, Kevin E.; Gammoh, Bashar S.; Fang, Xiang - In: Psychology & marketing 29 (2012) 12, pp. 929-940
Persistent link: https://www.econbiz.de/10009691215