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In-store demonstations as a pr...
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1
The effects of a point-of-purchase display on relative sales : an in-store experimental evaluation
Valdimar Sigurdsson
;
Engilbertsson, Halldor
;
Foxall, …
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 173-184)
.
2013
Persistent link: https://www.econbiz.de/10009740373
Saved in:
2
How do price perceptions of different brand types affect shopping value and store loyalty?
Diallo, Mbaye Fall
;
Coutelle-Brillet, Patricia
; …
- In:
Psychology & marketing
32
(
2015
)
12
,
pp. 1133-1147
Persistent link: https://www.econbiz.de/10011411890
Saved in:
3
Digital Signage am Point of Sale : psychologische und verhaltensbezogene Wirkungen unterschiedlicher Inhaltsarten
Manzinger, Sandra
-
2017
Persistent link: https://www.econbiz.de/10011643478
Saved in:
4
Nachhaltigkeit und Consumer Confusion am Point of Sale : eine Untersuchung zum Kauf nachhaltiger Produkte im
Lebensmitteleinzelhandel
Buerke, Anja
-
2016
Persistent link: https://www.econbiz.de/10011531919
Saved in:
5
The GS1 databar and its future application : results from a Delphi study
Kotzab, Herbert W.
;
Teller, Christoph
;
Girz, Heidrun R.
- In:
European retail research
23
(
2009
)
2
,
pp. 77-88
Persistent link: https://www.econbiz.de/10003938259
Saved in:
6
Supermarkets as libraries of postmodern mythology
Kniazeva, Maria
;
Belk, Russell W.
- In:
Journal of business research : JBR
63
(
2010
)
7
,
pp. 748-753
Persistent link: https://www.econbiz.de/10003984875
Saved in:
7
Die Zukunft der Supermärkte
Klimon, Barbara
;
Posch, Anita
-
2009
Persistent link: https://www.econbiz.de/10003835612
Saved in:
8
Managing in-store logistics : a fresh perspective on retail service
Bouzaabia, Olfa
;
Riel, Allard C. R. van
;
Semeijn, Janjaap
- In:
Journal of service management
24
(
2013
)
2
,
pp. 112-129
Persistent link: https://www.econbiz.de/10009742806
Saved in:
9
The interplay among category characteristics, customer characteristics, and customer activities on in-store decision making
Inman, J. Jeffrey
;
Winer, Russell S.
;
Ferraro, Rosellina
- In:
Journal of marketing
73
(
2009
)
5
,
pp. 19-29
Persistent link: https://www.econbiz.de/10003875396
Saved in:
10
Optimizing on-shelf availability for customer service and profit
Trautrims, Alexander
;
Grant, David B.
;
Fernie, John
; …
- In:
Journal of business logistics : JBL
30
(
2009
)
2
,
pp. 231-247
Persistent link: https://www.econbiz.de/10003950143
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