Similar Search Results

Loureiro, Sandra Maria Correia; Kaufmann, Hans Rüdiger - In: Journal of promotion management : JPM 18 (2012) 3, pp. 329-343

Persistent link: https://www.econbiz.de/10009621071

Melanthiou, Yioula (contributor) - 2012

Persistent link: https://www.econbiz.de/10009621083

Keller, Kevin Lane; Apéria, Tony; Georgson, Mats - 2012 - 2. ed.

Persistent link: https://www.econbiz.de/10009406955

Kumar, V.; Christodoulopoulou, Angeliki - In: Industrial marketing management : the international … 43 (2014) 1, pp. 6-15

Persistent link: https://www.econbiz.de/10010359386

Amrouche, Nawel; Ben Rhouma, Tarek; Zaccour, Georges - In: Journal of marketing channels : ... distribution … 21 (2014) 2, pp. 100-115

Persistent link: https://www.econbiz.de/10010362476

Echambadi, Raj; Jindal, Rupinder P.; Blair, Edward A. - In: Journal of retailing 89 (2013) 4, pp. 409-422

Persistent link: https://www.econbiz.de/10010226428

Abril Barrie, Carmen; Martos-Partal, Mercedes - In: Innovation: organization & management : IOM 15 (2013) 3, pp. 337-349

Persistent link: https://www.econbiz.de/10010226647

Reyes, Lucía Fernández; Rajagopal - In: International journal of business excellence 6 (2013) 5, pp. 605-623

Persistent link: https://www.econbiz.de/10010231595

Merchant, Altaf; Rose, Gregory - In: Journal of business research : JBR 66 (2013) 12, pp. 2619-2625

Persistent link: https://www.econbiz.de/10010233136

Kang, Inwon; Lee, Jiwon; Shin, Matthew M.; Shin, Geon-cheol - In: Service business 8 (2014) 1, pp. 113-133

Persistent link: https://www.econbiz.de/10010239426

A service of the