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Consumer behaviour
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Laroche, Michel
211
Richard, Marie-Odile
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Cleveland, Mark
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Nepomuceno, Marcelo Vinhal
22
Yang, Zhiyong
20
Kim, Chankon
16
Mazaheri, Ebrahim
16
Eggert, Axel
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Ueltschy, Linda C.
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Kalamas, Maria
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Teng, Lefa
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Shobeiri, Saeed
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Chebat, Jean-Charles
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Toffoli, Roy
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Li, Rong
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Cho, Hyuksoo
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Yingwei, Ren
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Zhang, Man
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Journal of business research : JBR
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6
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
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Effektives Customer Relationship Management : Instrumente, Einführungskonzepte, Organisation
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ECONIS (ZBW)
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RePEc
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9
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9
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221
Attitude accessibility, certainty and the attitude-behaviour relationship: An empirical study of ad repetition and competitive interference effects
Laroche, Michel
;
Cleveland, Mark
;
Maravelakis, Irene
- In:
International journal of advertising : the quarterly …
21
(
2002
)
2
,
pp. 149-174
Persistent link: https://www.econbiz.de/10008119044
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222
Compromise and Attraction Effects under Prevention and Promotion Motivations
Mourali, Mehdi
;
Böckenholt, Ulf
;
Laroche, Michel
- In:
Journal of consumer research : JCR ; an …
34
(
2007
)
2
,
pp. 234-247
Persistent link: https://www.econbiz.de/10007763386
Saved in:
223
Cross-cultural differences in crowd assessment
Pons, Frank
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 269-276
Persistent link: https://www.econbiz.de/10007594697
Saved in:
224
Building and testing models of consumer purchase intention in competitive and multicultural environments
Teng, Lefa
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 260-268
Persistent link: https://www.econbiz.de/10007594698
Saved in:
225
Acculturaton to the global consumer culture: Scale development and research paradigm
Cleveland, Mark
;
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 249-259
Persistent link: https://www.econbiz.de/10007594699
Saved in:
226
Introduction to the special issue on the impact of culture on marketing strategy
Laroche, Michel
- In:
Journal of business research : JBR
60
(
2007
)
3
,
pp. 177-180
Persistent link: https://www.econbiz.de/10007594708
Saved in:
227
Connecting with consumers using ubiquitous technology : a new model to forecast consumer reaction
Margulis, Anna
;
Boeck, Harold
;
Laroche, Michel
- In:
Journal of business research : JBR
121
(
2020
),
pp. 448-460
Persistent link: https://www.econbiz.de/10012417367
Saved in:
228
Communicating quality while evoking loss : how consumers assess extra charges in the Airbnb marketplace
Dogru, Tarik
;
Majid, Kashef
;
Laroche, Michel
;
Mody, …
- In:
Tourism management : research, policies, practice
87
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012648419
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229
Consumer brand categorization and price quality evaluation
Bliemel, Friedhelm
;
Laroche, Michel
-
1985
-
Rev.
Persistent link: https://www.econbiz.de/10004770074
Saved in:
230
Canadian marketing : principles and applications
Darmon, René Y.
;
Laroche, Michel
;
Petrof, John V.
-
1981
Persistent link: https://www.econbiz.de/10004796558
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