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An examination of consumer browsing behaviors
Xia, Lan - In: Qualitative market research : an international journal 13 (2010) 2, pp. 154-173
Persistent link: https://www.econbiz.de/10003978255
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Effects of companies' responses to consumer criticism in social media
Xia, Lan - In: International journal of electronic commerce : IJEC 17 (2012/13) 4, pp. 73-99
Persistent link: https://www.econbiz.de/10009767393
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Understanding the influence of literacy on consumer memory : the role of pictorial elements
Viswanathan, Madhu; Torelli, Carlos J.; Xia, Lan; Gau, … - In: Journal of consumer psychology : JCP : the official … 19 (2009) 3, pp. 389-402
Persistent link: https://www.econbiz.de/10003883920
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The price is unfair! Reforming pricing management
Monroe, Kent B.; Xia, Lan - In: Does marketing need reform? : fresh perspectives on the …, (pp. 158-165). 2006
Persistent link: https://www.econbiz.de/10003430299
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Effects of consumers' efforts on price and promotion fairness perceptions
Xia, Lan; Kukar-Kinney, Monika; Monroe, Kent B. - In: Journal of retailing 86 (2010) 1, pp. 1-10
Persistent link: https://www.econbiz.de/10003969339
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Consumers' perceptions of the fairness of price-matching refund policies
Kukar-Kinney, Monika; Xia, Lan; Monroe, Kent B. - In: Journal of retailing 83 (2007) 3, pp. 325-337
Persistent link: https://www.econbiz.de/10003517354
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The influence of pre-purchase goals in consumers' perceptions of price promotions
Xia, Lan; Monroe, Kent B. - In: International journal of retail & distribution management 37 (2009) 8/9, pp. 680-694
Persistent link: https://www.econbiz.de/10009521967
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Price fairness
Monroe, Kent B. - 2011
Persistent link: https://www.econbiz.de/10009238855
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Trading effort for money : consumers' cocreation motivation and the pricing of service options
Xia, Lan; Suri, Rajneesh - In: Journal of service research : JSR 17 (2014) 2, pp. 229-242
Persistent link: https://www.econbiz.de/10010356796
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Examining the penalty resolution process : building loyalty through gratitude and fairness
Xia, Lan; Kukar-Kinney, Monika - In: Journal of service research : JSR 16 (2013) 4, pp. 518-532
Persistent link: https://www.econbiz.de/10010203507