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Paradigm debates and marketing...
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Marketing theory
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Tadajewski, Mark
251
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Ellis, Nick
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Journal of Historical Research in Marketing
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37
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History of marketing thought ; Volume 2
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Management Decision
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Marketization : theory and evidence from emerging economies
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Qualitative Market Research: An International Journal
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ECONIS (ZBW)
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OLC EcoSci
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Other ZBW resources
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BASE
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USB Cologne (EcoSocSci)
3
RePEc
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31
Relevance, responsibility, critical performativity, testimony and positive marketing : contributing to marketing theory, thought and practice
Tadajewski, Mark
- In:
Journal of marketing management : MM
32
(
2016
)
17/18
,
pp. 1513-1536
Persistent link: https://www.econbiz.de/10011608006
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32
Habit as a central concept in marketing
Tadajewski, Mark
- In:
Marketing theory
19
(
2019
)
4
,
pp. 447-466
Persistent link: https://www.econbiz.de/10012109421
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33
Eventalizing the marketing concept
Tadajewski, Mark
- In:
Historical research in marketing management
,
(pp. 91-117)
.
2018
Persistent link: https://www.econbiz.de/10011926741
Saved in:
34
Reading "the marketing revolution" through the prism of the FBI
Tadajewski, Mark
- In:
Historical research in marketing management
,
(pp. 118-134)
.
2018
Persistent link: https://www.econbiz.de/10011926743
Saved in:
35
Towards a history of critical marketing studies
Tadajewski, Mark
- In:
Historical research in marketing management
,
(pp. 160-211)
.
2018
Persistent link: https://www.econbiz.de/10011926747
Saved in:
36
Impact factors, journal rankings, interdisciplinary research and "the state of the art" in marketing theory and practice : editorial
Tadajewski, Mark
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 1-15
Persistent link: https://www.econbiz.de/10011883303
Saved in:
37
The Rotary Club and the promotion of the social responsibilities of business in the early 20th century
Tadajewski, Mark
- In:
Business & society
56
(
2017
)
7
,
pp. 975-1003
Persistent link: https://www.econbiz.de/10011735098
Saved in:
38
"When you tire of marketing you tire of life" or Why you should attend the Academy of Marketing conference : editorial
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
17/18
,
pp. 1611-1614
Persistent link: https://www.econbiz.de/10012424261
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39
Rethinking Harlow Gale : the psychical influences on his contributions to advertising and their enduring reverberations
Tadajewski, Mark
- In:
Journal of advertising
53
(
2024
)
2
,
pp. 161-182
Persistent link: https://www.econbiz.de/10014575217
Saved in:
40
Extending and distributing the self
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
40
(
2024
)
7/8
,
pp. 547-554
Persistent link: https://www.econbiz.de/10014549796
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