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Internal marketing : scale development and validation
Kaur, Japneet; Sharma, Sanjeev Kumar - In: Vision : the journal of business perspective 19 (2015) 3, pp. 236-247
Persistent link: https://www.econbiz.de/10011534947
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The factors responsible with corporate reputation : a structural equation modelling-approach
Sandu, Mihaela Cornelia - In: Revista română de economie 40 (2015) 1, pp. 170-183
Persistent link: https://www.econbiz.de/10011545687
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Measuring airport service quality : a multidimensional approach
Bezerra, George Christian Linhares; Gomes, Carlos Francisco - In: Journal of air transport management 53 (2016), pp. 85-93
Persistent link: https://www.econbiz.de/10011546120
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IT employees' brand attitudes and the role of internal corporate communication : a survey of Indian IT industry
Sharma, Neha; Kamalanabhan, T. J. - In: International journal of business excellence 7 (2014) 1, pp. 52-75
Persistent link: https://www.econbiz.de/10011482021
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A FUN-SCALE for understanding the hedonic value of a product : the destination context
Tasci, Asli D. A.; Ko, Yong Jae - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 162-183
Persistent link: https://www.econbiz.de/10011484724
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Barriers to business start-up among Tanzanian university graduates : evidence form the University of Dar-es-salaam
Katundu, Mangasini Atanasi; Gabagambi, Damian Mulokozi - In: Global business review 17 (2016) 1, pp. 16-37
Persistent link: https://www.econbiz.de/10011557958
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Testing the dimensionality of the quality management construct
Elshaer, Ibrahim A.; Augustyn, Marcjanna M. - In: Total quality management & business excellence : an … 27 (2016) 3/4, pp. 353-367
Persistent link: https://www.econbiz.de/10011558680
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Evaluating proactive behavior in lodging revenue management
Becker, Jeffrey A.; Cha, JaeMin; Kim, Seung Hyun; … - In: International journal of contemporary hospitality management 26 (2014) 8, pp. 1364-1365
Persistent link: https://www.econbiz.de/10010467871
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Determining the key factors of customer-brand relationship investment dimensions : insights from Malaysian mobile phone users
Zuraidah Zainol; Norjaya Mohd. Yasin; Nor Asiah Omar; … - In: Journal of relationship marketing : innovations & … 13 (2014) 4, pp. 318-342
Persistent link: https://www.econbiz.de/10010474271
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Toward a global consumer "eco-orientation" model : a cross-national perspective
Stone, George W.; Silver Coley, Linda; Leak, Roland L. - In: Journal of international consumer marketing 26 (2014) 4, pp. 311-328
Persistent link: https://www.econbiz.de/10010400569