Narrow search
Showing 121 - 130 of 82,321
Cover Image
Environmental stewardship and corporate social responsibility : implication for consumers' resistance to negative information : the cast of Apple in China
Larbi, Martin - In: Risk governance & control : financial markets & institutions 4 (2014) 4, pp. 39-47
Persistent link: https://www.econbiz.de/10011458171
Cover Image
Motivations to interact with brands on Facebook : towards a typology of consumer-brand interactions
Azar, Salim L.; Machado, Joana César; … - In: The journal of brand management : an international journal 23 (2016) 2, pp. 153-178
Persistent link: https://www.econbiz.de/10011459520
Cover Image
Smart grocery shopper segments
Atkins, Kelly Green; Kumar, Archana; Kim, Youn-Kyung - In: Journal of international consumer marketing 28 (2016) 1, pp. 42-53
Persistent link: https://www.econbiz.de/10011459981
Cover Image
Making reservations online : the impact of consumer-written and system-aggregated user-generated content (UGC) in travel booking websites on consumers’ behavioral intentions
Jin, Seunga Venus; Phua, Joe - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 101-117
Persistent link: https://www.econbiz.de/10011484660
Cover Image
New product design : concept, measurement, and consequences
Homburg, Christian; Schwemmle, Martin; Kuehnl, Christina - In: Journal of marketing 79 (2015) 3, pp. 41-56
Persistent link: https://www.econbiz.de/10011485860
Cover Image
Coping with athlete endorsers' immoral behavior : roles of athlete identification and moral emotions on moral reasoning strategies
Lee, Joon Sung; Kwak, Dae Hee; Braunstein-Minkove, Jessica - In: Journal of sport management : the official journal of … 30 (2016) 2, pp. 176-191
Persistent link: https://www.econbiz.de/10011489240
Cover Image
Dimensions and basic emotions : a complementary approach to the emotions produced to tourists by the hotel
Pelegrín-Borondo, Jorge; Juaneda-Ayensa, Emma; … - In: Journal of vacation marketing : an international journal 21 (2015) 4, pp. 351-365
Persistent link: https://www.econbiz.de/10011489244
Cover Image
Consumer interest in major league baseball : an analytical modeling of Twitter
Watanabe, Nicholas; Yan, Grace; Soebbing, Brian P. - In: Journal of sport management : the official journal of … 30 (2016) 2, pp. 207-220
Persistent link: https://www.econbiz.de/10011489246
Cover Image
In with the old, out with the new : green marketing and the used merchandise sector
La Venture, Kelly; Norrgard, Chantal - In: The journal of applied business research 32 (2016) 3, pp. 707-715
Persistent link: https://www.econbiz.de/10011500820
Cover Image
Context, culture and green consumption : a new framework
Nair, Sumesh R.; Little, Victoria J. - In: Journal of international consumer marketing 28 (2016) 3, pp. 169-184
Persistent link: https://www.econbiz.de/10011507264