//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The relationship between perso...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Consumer behaviour
83,890
Konsumentenverhalten
81,441
Marketing
31,523
Brand management
17,822
Markenführung
17,409
Theorie
13,764
Theory
13,575
Automotive industry
12,656
Marktforschung
12,349
Kfz-Industrie
12,261
Brand image
11,264
Markenimage
11,152
Relationship marketing
10,971
Beziehungsmarketing
10,903
Deutschland
10,443
Germany
9,210
USA
8,124
United States
7,571
Marketingmanagement
7,064
Market research
6,908
Marketing management
6,830
Markenartikel
6,794
Brand
6,650
Customer satisfaction
6,271
Social Web
6,153
Social web
6,147
Kundenzufriedenheit
6,059
Online-Marketing
5,942
Internet marketing
5,915
Online-Handel
5,834
Online retailing
5,821
Einzelhandel
4,917
Retail trade
4,731
Service quality
4,728
Dienstleistungsqualität
4,658
Werbewirkung
4,359
Electronic Commerce
4,331
Advertising effects
4,293
Werbung
4,255
Advertising
4,126
more ...
less ...
Online availability
All
Undetermined
45,195
Free
32,109
Type of publication
All
Article
92,168
Book / Working Paper
61,678
Journal
902
Other
541
Database
1
Type of publication (narrower categories)
All
Article in journal
66,569
Aufsatz in Zeitschrift
66,569
Aufsatz im Buch
11,389
Book section
11,389
Graue Literatur
11,226
Non-commercial literature
11,226
Working Paper
8,493
Arbeitspapier
7,809
Hochschulschrift
6,329
Thesis
4,576
research-article
4,133
Collection of articles of several authors
3,090
Sammelwerk
3,090
Aufsatzsammlung
1,967
Case study
1,635
Fallstudie
1,635
Lehrbuch
1,567
Textbook
1,285
Konferenzschrift
1,278
Bibliografie enthalten
1,277
Bibliography included
1,277
Dissertation u.a. Prüfungsschriften
1,196
Conference paper
728
Konferenzbeitrag
728
Conference proceedings
621
review-article
564
conceptual-paper
398
Ratgeber
397
Collection of articles written by one author
387
Sammlung
387
Reprint
373
Guidebook
368
review
354
Amtsdruckschrift
337
Government document
337
case-report
321
Article
313
Handbook
306
Handbuch
306
Glossar enthalten
222
more ...
less ...
Language
All
English
116,454
German
23,559
Undetermined
12,994
French
795
Hungarian
580
Spanish
263
Polish
238
Italian
221
Russian
203
Swedish
82
Portuguese
79
Dutch
61
Romanian
51
Danish
44
Lithuanian
31
Finnish
28
Ukrainian
25
Norwegian
24
Czech
22
Croatian
22
Slovak
21
Serbian
12
Turkish
11
Slovenian
6
Bulgarian
5
Arabic
4
Indonesian
3
Japanese
3
Multiple languages
3
Chinese
3
Kazakh
2
Macedonian
2
Afrikaans
1
Old English (ca. 450-1100)
1
Bosnian
1
Valencian
1
Modern Greek (1453-)
1
Korean
1
Malay (macrolanguage)
1
Nepali
1
more ...
less ...
Author
All
Meffert, Heribert
294
Bruhn, Manfred
253
Kotler, Philip
250
Huber, Frank
202
Esch, Franz-Rudolf
186
Bauer, Hans H.
180
Burmann, Christoph
178
Pepels, Werner
160
Wiedmann, Klaus-Peter
160
Herrmann, Andreas
155
Homburg, Christian
130
Sheth, Jagdish N.
129
Han, Heesup
128
Belk, Russell W.
127
Gierl, Heribert
116
Mattila, Anna S.
111
Phau, Ian
111
Tomczak, Torsten
109
Baumgarth, Carsten
107
Grunert, Klaus G.
107
Lusk, Jayson L.
102
Ahlert, Dieter
100
Melewar, T. C.
96
Kaiser, Harry M.
95
Keller, Kevin Lane
95
Irwin, Scott H.
94
Grewal, Dhruv
93
Malhotra, Naresh K.
91
Bagozzi, Richard P.
88
Fritz, Wolfgang
88
Spiller, Achim
86
Foxall, Gordon R.
84
Rajagopal
82
Khare, Arpita
81
Belz, Christian
79
Brown, Stephen
78
Dwivedi, Yogesh Kumar
78
Usman, Osly
78
Kumar, V.
77
Loureiro, Sandra Maria Correia
77
more ...
less ...
Institution
All
National Bureau of Economic Research
615
Agricultural and Applied Economics Association - AAEA
543
Springer Fachmedien Wiesbaden
397
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
European Association of Agricultural Economists - EAAE
164
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
145
American Marketing Association
135
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
95
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
94
Université Paris-Dauphine (Paris IX)
84
OECD
83
Institut für Demoskopie Allensbach
81
European Society for Opinion and Marketing Research
77
Office of the Chief Economist, Department of Agriculture
72
Verlag Dr. Kovač
69
European Productivity Agency
64
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Books on Demand GmbH <Norderstedt>
48
Edward Elgar Publishing
48
Department of Agricultural and Resource Economics, University of California-Berkeley
47
Verband der Automobilindustrie
46
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
IGI Global
44
HAL
43
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Gesellschaft für Konsum-, Markt- und Absatzforschung
34
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
Haufe-Lexware GmbH & Co. KG
32
International Energy Agency
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Friedrich-Schiller-Universität Jena
29
more ...
less ...
Published in...
All
Journal of business research : JBR
2,450
Journal of retailing and consumer services
2,051
SpringerLink / Bücher
1,141
European Journal of Marketing
903
International journal of hospitality management
831
International journal of consumer studies
784
Psychology & marketing
742
Journal of marketing research : JMR
705
The journal of brand management : an international journal
689
Journal of consumer research : JCR ; an interdisciplinary bimonthly
611
NBER working paper series
610
Journal of marketing
557
Working paper / National Bureau of Economic Research, Inc.
517
The journal of product & brand management
509
Journal of Consumer Marketing
508
European journal of marketing : EJM
494
Management science : journal of the Institute for Operations Research and the Management Sciences
475
Journal of marketing management : MM
460
NBER Working Paper
457
Journal of the Academy of Marketing Science
438
Asia Pacific journal of marketing and logistics
434
Marketing Intelligence & Planning
420
Tourism management : research, policies, practice
420
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
414
Journal of Product & Brand Management
410
Journal of retailing
406
Journal of travel and tourism marketing
402
Marketing intelligence & planning
376
Europäische Hochschulschriften / 5
368
Industrial marketing management : the international journal for industrial and high-tech firms
360
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
358
Marketing letters : a journal of research in marketing
358
Journal of marketing communications
355
Technological forecasting & social change : an international journal
343
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
338
Journal of international consumer marketing
334
Cogent business & management
326
Springer eBook Collection
326
Journal of fashion marketing and management
324
Journal of consumer behaviour : an international research review
322
more ...
less ...
Source
All
ECONIS (ZBW)
128,795
USB Cologne (EcoSocSci)
9,535
RePEc
7,331
Other ZBW resources
6,193
BASE
1,976
EconStor
1,115
USB Cologne (business full texts)
201
OLC EcoSci
120
ArchiDok
24
more ...
less ...
Showing
146,281
-
146,290
of
155,290
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
146281
Marketingkommunikation
Pepels, Werner
-
2011
-
2. überarb. Aufl.
Persistent link: https://www.econbiz.de/10009662362
Saved in:
146282
Tourismusräume : zur soziokulturellen Konstruktion eines globalen Phänomens
Wöhler, Karlheinz
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009662570
Saved in:
146283
Essentials of
marketing
Brassington, Frances
;
Pettitt, Stephen
-
2013
-
3. ed.
Persistent link: https://www.econbiz.de/10009662625
Saved in:
146284
Nachhaltigkeits-
Marketing
in Theorie und Praxis
Belz, Frank
(
contributor
)
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10004854479
Saved in:
146285
FAQs zum
Marketing
: was Sie über
Marketing
wissen sollten
Kotler, Philip
-
2005
Persistent link: https://www.econbiz.de/10004854482
Saved in:
146286
Magic numbers for consumer
marketing
: key measures to evaluate
marketing
success
Davis, John
-
2005
Persistent link: https://www.econbiz.de/10004854521
Saved in:
146287
Wizard! : Harry Potter's brand magic
Brown, Stephen
-
2005
Persistent link: https://www.econbiz.de/10004854568
Saved in:
146288
Strategic
marketing
in library and information science
Owens, Irene
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10004854577
Saved in:
146289
Marketing
research and modeling : progress and prospects ; a tribute to Paul E. Green
Wind, Yoram
(
contributor
)
-
2005
-
1. softcover print.
Persistent link: https://www.econbiz.de/10004854715
Saved in:
146290
Do customer referral schemes work?
Buttle, Francis
(
contributor
)
-
1999
Persistent link: https://www.econbiz.de/10004855522
Saved in:
First
Prev
14625
14626
14627
14628
14629
14630
14631
14632
14633
14634
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->