Similar Search Results

IT employees' brand attitudes and the role of internal corporate communication : a survey of Indian IT industry

Sharma, Neha; Kamalanabhan, T. J. - In: International journal of business excellence 7 (2014) 1, pp. 52-75

Persistent link: https://www.econbiz.de/10011482021

Drivers of employee propensity to endorse their corporate brand

Morokane, Pride; Chiba, Manoj; Kleyn, Nicola - In: The journal of brand management : an international journal 23 (2016) 1, pp. 55-66

Persistent link: https://www.econbiz.de/10011482868

Entwicklung einer einzigartigen Arbeitgebermarke auf Basis gelebter Markenwerte bei der TNT Express GmbH

Seifert, Jürgen - In: Erfolgreiches Personalmanagement im demografischen …, (pp. 39-51). 2015

Persistent link: https://www.econbiz.de/10010501308

EVP mit Leben füllen

Herde, Kristen - In: Strategien internationaler Personalbeschaffung : …, (pp. 20-23). 2015

Persistent link: https://www.econbiz.de/10010504582

Architectural branding as brand communication : does it contribute to employees' brand commitment?

Raffelt, Ursula; Littich, Martina; Meyer, Anton - In: Marketing : ZFP ; journal of research and management 33 (2011) 3, pp. 247-256

Persistent link: https://www.econbiz.de/10009271592

Arbeitgebermarken-Management als strategischer Ansatz zur externen Mitarbeitergewinnung und internen Mitarbeiterbindung bei Fachkräftemangel auf dem Arbeitsmarkt

Martin, Thomas A.; Kaffenberger, Maike; Martin, Andrea - In: Arbeitsmärkte im Wandel der Wirtschafts- und …, (pp. 35-50). 2014

Persistent link: https://www.econbiz.de/10010394071

Examining the antecedents of positive employee brand-related attitudes and behaviours

King, Ceridwyn; Grace, Debra - In: European journal of marketing : EJM 46 (2012) 3/4, pp. 469-488

Persistent link: https://www.econbiz.de/10009535670

Internal communication satisfaction and employee engagement as determinants of the employer brand

Špoljarić, Anja; Tkalac Verčič, Ana - In: Journal of communication management 26 (2022) 1, pp. 130-148

Persistent link: https://www.econbiz.de/10013162639

Employer Branding and it's impact on Employee Retention in Pharmaceutical Industry of Gujarat

Yagnik, Jaimini - 2020

In this time, Talented and faithful Employees is a basic resource of World-wide associations. To pull in and retain the correct ability is vivacious assignment for every single association. Prior, Organizations were just advancing themselves before clients however with the expanding war of...

Persistent link: https://www.econbiz.de/10012833396

Assessing the Relative Importance of Employer Branding Dimensions on Retention of Employees – A Case of Private Schools of Karachi

Sharif, Faiza - 2018

This study explores several dimensions of employer branding in terms of their significance and assessing their impact on the retention capabilities of current employees with different job tenure within the private schools of Karachi. The concept of employer branding has gained significant...

Persistent link: https://www.econbiz.de/10012934850