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Service quality and attitudinal loyalty : consumers' perception of two major telecommunication companies in Oman

Belwal, Rakesh; Amireh, Mohannad - In: Arab economic and business journal 13 (2018) 2, pp. 197-208

Intense competition and shifting loyalties in the Omani telecommunication sector are forcing companies to focus on … the service quality for two major telecommunication companies - Omantel and Ooredoo - in the Sultanate of Oman using the …

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An empirical assessment of customer switching behavior in the Nigerian telecom industry

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Development of an empirical framework of customer loyalty in the mobile telecommunications sector

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Social media marketing activities and brand loyalty in telecommunication industry : the mediating role of brand affect.

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Understanding antecedents of consumer loyalty toward an emerging country's telecommunications companies

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Mining telecommunication networks to enhance customer lifetime predictions

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Mining Telecommunication Networks to Enhance Customer Lifetime Predictions

Aimée, Backiel; Baesens, Bart; Claeskens, Gerda - 2014

Customer retention has become a necessity in many markets, including mobile telecommunications. As it becomes easier …

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Triangulation as an appropriate methodological research technique in tech-based services : the case of telecommunication services provision in Jordan

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Mobile banking service quality and customer value co-creation intention : a moderated mediated model

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