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Luo, Xueming
192
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21
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19
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81
Frontiers: machines vs. humans : the impact of artificial intelligence chatbot disclosure on customer purchases
Luo, Xueming
;
Tong, Siliang
;
Fang, Zheng
;
Qu, Zhe
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
6
,
pp. 937-947
Persistent link: https://www.econbiz.de/10012147187
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82
Personalized mobile targeting with user engagement stages : combining a structural hidden Markov model and field experiment
Zhang, Yingjie
;
Li, Beibei
;
Luo, Xueming
;
Wang, Xiaoyi
- In:
Information systems research : ISR
30
(
2019
)
3
,
pp. 787-804
Persistent link: https://www.econbiz.de/10012118887
Saved in:
83
When and how to leverage e-commerce cart targeting : the relative and moderated effects of scarcity and price incentives with a two-stage field experiment and causal forest optimiz...
Luo, Xueming
;
Lu, Xianghua
;
Li, Jing
- In:
Information systems research : ISR
30
(
2019
)
4
,
pp. 1203-1227
Persistent link: https://www.econbiz.de/10012153327
Saved in:
84
Mobile time-based targeting : matching product-value appeal to time of day
Phang, Chee Wei
;
Luo, Xueming
;
Fang, Zheng
- In:
Journal of management information systems : JMIS
36
(
2019
)
2
,
pp. 513-545
Persistent link: https://www.econbiz.de/10012198595
Saved in:
85
Effect of intelligence on consumers' responsiveness to a pro-environmental tax : evidence from large-scale data on car acquisitions of male consumers
Aspara, Jaakko
;
Luo, Xueming
;
Dhar, Ravi
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
4
,
pp. 448-455
Persistent link: https://www.econbiz.de/10011789697
Saved in:
86
Competitive price targeting with smartphone coupons
Dubé, Jean-Pierre
;
Fang, Zheng
;
Fong, Nathan M.
;
Luo, …
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
6
,
pp. 944-975
Persistent link: https://www.econbiz.de/10011791432
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87
Nonlinear effects of social connections and interactions on individual goal attainment and spending : evidences from online gaming markets
Cheng, Zhang
;
Phang, Chee Wei
;
Wu, Qingsheng
;
Luo, Xueming
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 132-155
Persistent link: https://www.econbiz.de/10011776902
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88
Consumer connectivity in a complex, technology-enabled, and mobile-oriented world with smart products
Verhoef, Peter C.
;
Stephen, Andrew T.
;
Kannan, P. K.
; …
- In:
Journal of interactive marketing : a quarterly …
40
(
2017
),
pp. 1-8
Persistent link: https://www.econbiz.de/10011777290
Saved in:
89
Sunny, rainy, and cloudy with a chance of mobile promotion effectiveness
Li, Chenxi
;
Luo, Xueming
;
Cheng, Zhang
;
Wang, Xiaoyi
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
5
,
pp. 762-779
Persistent link: https://www.econbiz.de/10011760394
Saved in:
90
The double-edged effects of e-commerce cart retargeting : does retargeting too early backfire?
Li, Jing
;
Luo, Xueming
;
Lu, Xianghua
;
Moriguchi, Takeshi
- In:
Journal of marketing
85
(
2021
)
4
,
pp. 123-140
Persistent link: https://www.econbiz.de/10012593258
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