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Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence

Cleveland, Mark; Papadopoulos, Nicolas G.; Laroche, Michel - In: International marketing review 39 (2022) 2, pp. 207-241

Persistent link: https://www.econbiz.de/10013396173

Globalization, national identity, biculturalism and consumer behavior : a longitudinal study of Dutch consumers

Sobol, Kamila; Cleveland, Mark; Laroche, Michel - In: Journal of business research : JBR 82 (2018), pp. 340-353

Persistent link: https://www.econbiz.de/10011771906

Multifaceted acculturation in multiethnic settings

Cleveland, Mark; Xu, Cecelia - In: Journal of business research : JBR 103 (2019), pp. 250-260

Persistent link: https://www.econbiz.de/10012104217

Nigeria in transition : acculturation to global consumer culture

Lysonski, Steven; Durvasula, Srinivas - In: The journal of consumer marketing 30 (2013) 6, pp. 493-508

Persistent link: https://www.econbiz.de/10010227347

Acculturation to the global consumer culture : ten years after and agenda for the next decade

Cleveland, Mark - In: Journal of global scholars of marketing science : … 28 (2018) 3, pp. 257-271

Persistent link: https://www.econbiz.de/10011892174

Finding cross-national consistency : use of G-theory to validate acculturation to global consumer culture measure

Durvasula, Srinivas; Lysonski, Steven - In: Journal of global marketing 29 (2016) 1/5, pp. 57-70

Persistent link: https://www.econbiz.de/10011654055

Transcultural identity development among third generation minority consumers

Takhar-Lail, Amandeep; Jamal, Ahmad; Kizgin, Hatice - In: Journal of business research : JBR 133 (2021), pp. 132-142

Persistent link: https://www.econbiz.de/10012590179

Cultural consequences of brands' masstige : an emerging market perspective

Das, Manish; Saha, Victor; Jebarajakirthy, Charles; … - In: Journal of business research : JBR 146 (2022), pp. 338-353

Persistent link: https://www.econbiz.de/10013271407

Five-stage acculturation process of Hispanic consumers : theory, method, and findings

Vásquez Párraga, Arturo; Valencia, Humberto - In: The International trade journal 31 (2017) 1/5, pp. 130-162

Persistent link: https://www.econbiz.de/10011976458

Ethnic Identity Impact on Consumers’ Ethnocentric Tendencies : The Moderating Role of Acculturation and Materialism

Das, Manish - 2020

In the era of globalization and technological advancements, ethnic identity (EID) is creating both opportunities as … dimensions and ethnocentrism, whereas acculturation weakens the association for three dimensions of EID. This study contributes …

Persistent link: https://www.econbiz.de/10014101589

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