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Exploring accounting and marke...
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Marketing
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Kotler, Philip
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174
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120
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94
Fritz, Wolfgang
73
Kaiser, Harry M.
68
Belz, Christian
62
Wiedmann, Klaus-Peter
62
Wilson, William W.
62
Good, Darrel L.
61
Homburg, Christian
57
Nobes, Christopher
56
Weygandt, Jerry J.
53
Bauer, Hans H.
52
Jabbar, Mohammad A.
51
Horngren, Charles T.
50
Kirchgeorg, Manfred
50
McDonald, Malcolm
50
Armstrong, Gary
49
Jayne, Thomas S.
49
Reinecke, Sven
49
Sheth, Jagdish N.
48
Tomczak, Torsten
48
Riahi-Belkaoui, Ahmed
47
Zerres, Michael P.
47
Huber, Frank
45
McGee, Robert W.
44
Baker, Michael John
43
Dichtl, Erwin
42
Kuß, Alfred
42
Brown, Stephen
41
Garcia, Philip
41
Kreutzer, Ralf T.
41
Kieso, Donald E.
40
Schaltegger, Stefan
40
Unger, Fritz
40
Bragg, Steven M.
39
Brorsen, B. Wade
39
Hoque, Zahirul
39
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542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Springer Fachmedien Wiesbaden
175
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
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23
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23
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23
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European Journal of Marketing
465
Critical perspectives on accounting : an international journal for social and organizational accountability
337
Accounting, Auditing & Accountability Journal
305
Accounting, auditing & accountability journal
215
Journal of Food Distribution Research
208
Springer eBook Collection
206
Marketing Intelligence & Planning
200
Issues in accounting education
188
Accounting history : journal of the Accounting History Special Interest Group of the Accounting Association of Australia and New Zealand
180
Europäische Hochschulschriften / 5
169
Journal of business research : JBR
169
Management Science
142
Journal of accounting education
140
Journal of Agricultural and Applied Economics
130
Industrial marketing management : the international journal for industrial and high-tech firms
121
International journal of critical accounting : IJCA
118
Lehrbuch
114
Journal of Consumer Marketing
112
Springer eBook Collection / Business and Economics
107
The British accounting review : the journal of the British Accounting Association
104
Economics Papers from University Paris Dauphine
101
Management science : journal of the Institute for Operations Research and the Management Sciences
99
International Food and Agribusiness Management Review
94
Journal of business ethics : JOBE
93
Accounting horizons : a quarterly publication of the American Accounting Association
90
The accounting review : a publication of the American Accounting Association
90
Management accounting research
88
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
83
Managerial Auditing Journal
83
European journal of marketing : EJM
82
Gabler Edition Wissenschaft
81
Agricultural Economics Reports
80
Amber Waves
80
2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
International Journal of Bank Marketing
79
Journal of marketing management : MM
79
MPRA Paper
79
Journal of marketing education : JME
78
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ECONIS (ZBW)
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9,249
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7,618
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BASE
2,557
EconStor
329
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1
Hershey's entry to the Australian market with a new brand : an
accounting
and
marketing
perspective
Kizil, Cevdet
;
Eddy, Valorie
;
Clary, Laura
;
Crowell, Katrina
- In:
Emerging markets journal : Emaj
3
(
2013
)
2
,
pp. 97-126
Persistent link: https://www.econbiz.de/10010243057
Saved in:
2
Establishing the link between
marketing
and
accounting
functions : a review
Nuseir, Mohammed T.
- In:
International journal of business excellence
19
(
2019
)
4
,
pp. 473-482
Persistent link: https://www.econbiz.de/10012156187
Saved in:
3
Schnittstellenmanagement zur Koordination von
Marketing
und
Rechnungswesen
Görgen, Walter
;
Huxold, Stephan
-
1987
Persistent link: https://www.econbiz.de/10000743652
Saved in:
4
Betriebswirtschaft, Vertrieb, Recycling
Warnecke, Hans-Jürgen
-
1993
-
2., völlig neubearb. Aufl.
Persistent link: https://www.econbiz.de/10000340288
Saved in:
5
Umweltorientierte Betriebswirtschaftslehre : eine Einführung
Hansmann, Karl-Werner
(
ed.
)
-
1998
Persistent link: https://www.econbiz.de/10000672597
Saved in:
6
Marketing
for accountants and managers
Williamson, R. J.
-
1979
Persistent link: https://www.econbiz.de/10000050984
Saved in:
7
Strategisches
Marketing-Accounting
: Nutzung des Rechnungswesens bei strategischen Marketingaufgaben
Schmidt, Rainer W.
-
1997
Persistent link: https://www.econbiz.de/10000959361
Saved in:
8
Aktualʹnye problemy rynočnoj ėkonomiki : materialy 2 naučno-praktičeskoj konferencii, Bobrujsk, 7 aprelja 2005 goda
Gavrilenko, V. N.
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003730372
Saved in:
9
The
marketing
accounting
interface : lessons and limitations
Sidhu, Baljit K.
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 669-686
Persistent link: https://www.econbiz.de/10003768141
Saved in:
10
Assessing
marketing
performance : dont't settle for a silver metric
Ambler, Tim
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7/8
,
pp. 733-750
Persistent link: https://www.econbiz.de/10003768182
Saved in:
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