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Acquiring customers through online marketplaces? : the effect of marketplace sales on sales in a retailer's own channels

Maier, Erik; Wieringa, Jaap E. - In: International journal of research in marketing : IJRM ; … 38 (2021) 2, pp. 311-328

Persistent link: https://www.econbiz.de/10012591033

The Impact of Disclosing Inventory-Scarcity Messages on Sales in Online Retailing

Park, Sungho - 2020

and sales data from an online-retailer website across a sample of durable goods before and after the retailer posted these … messages on these products' daily sales. We find that disclosing these messages can decrease daily sales by an average of 17 ….60%. This finding suggests that scarcity messages such as these can have a negative influence on the sales prospects of durable …

Persistent link: https://www.econbiz.de/10012842813

Do salespeople's online profile pictures predict the number of online reviews? : effect of a babyface

Yim, Alexis; Price, Bradley; Agnihotri, Raj; Cui, Annie Peng - In: European journal of marketing 57 (2023) 7, pp. 1886-1911

Persistent link: https://www.econbiz.de/10014342177

The impact of digital sales channels on web sales : evidence from the USA's largest online retailers

Narayanaswamy, Ravi; Heiens, Richard A. - In: International journal of electronic marketing and … 12 (2021) 3, pp. 306-322

Persistent link: https://www.econbiz.de/10012598447

Digital communication in B-to-B sales

Hinderer, Henning; Pousa, Claudio - In: International business development : a concise textbook …, (pp. 197-222). 2021

Persistent link: https://www.econbiz.de/10012606635

Behavioral lessons form Flipkart's Big-Billion Day sale

Jayakumar, Tulsi - In: Competitiveness review : an international business … 26 (2016) 4, pp. 453-475

Persistent link: https://www.econbiz.de/10011594525

Brand-compliant behavior of outside sales people : its importance, challenges and ensuring that it is embraced

Mahadevan, Jochen; Zinkann, Reinhard Christian - In: Transfer : Zeitschrift für Kommunikation und … 67 (2021) 1, pp. 72-74

Persistent link: https://www.econbiz.de/10012490387

Is suggestive selling effective in increasing sales? : investigating its role in store promotion strategy using retail chain data from the U.S.

Pai, Dinesh Ramdas; Bhatt, Siddharth - In: Journal of marketing analytics : JMA 11 (2023) 1, pp. 32-40

Persistent link: https://www.econbiz.de/10014250026

The determinants and consequences of website credibility in e-retailing: examining the roles of ethical issues

Limbu, Yam B.; Jensen, Ricard W. - In: International journal of electronic marketing and … 9 (2018) 1, pp. 89-108

Persistent link: https://www.econbiz.de/10011849125

Relational benefits as predictors of relationship quality outcomes in online retailing

Maduku, Daniel K.; Mathaba, Ryan L. - In: Journal of electronic commerce in organizations : JECO 20 (2022) 1, pp. 1-34

Persistent link: https://www.econbiz.de/10014306932

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