Similar Search Results

The role of business and friendships on wechat business : an emerging business model in China

Yang, Shuai; Chen, Sixing; Li, Bin - In: Journal of global marketing 29 (2016) 1/5, pp. 174-187

Persistent link: https://www.econbiz.de/10011654376

Customer satisfaction as a mediator between causes (trust and communication) and the outcome (customer loyalty) in business-to-business relationship marketing in the South African...

Mbango, Phineas; Phiri, M. A. - In: Journal of governance and regulation : international … 4 (2015) 3, pp. 79-88

Persistent link: https://www.econbiz.de/10011609458

Adding co-creation as an antecedent condition leading to trust in business-to-business relationships

Franklin, Drew; Marshall, Roger - In: Industrial marketing management : the international … 77 (2019), pp. 170-181

Persistent link: https://www.econbiz.de/10012004238

Managing key accounts in the readymade garments industry : to what extent Bangladeshi companies perform

Ahmmed, Kawsar; Nor Azila Mohd Noor - In: Journal of Asian finance, economics and business : JAFEB 5 (2018) 4, pp. 57-65

Persistent link: https://www.econbiz.de/10011963899

From value generating to partnership creating: highlighting the business-to-business information sharing service

Tai, Yi-Ming; Ku, Yi-Cheng - In: International journal of integrated supply management : … 11 (2017) 2/3, pp. 217-235

Persistent link: https://www.econbiz.de/10011846497

Relationship marketing, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective

Amoako, George Kofi - In: Journal of relationship marketing : innovations and … 18 (2019) 4, pp. 280-308

Persistent link: https://www.econbiz.de/10012181030

Virtue ethics in buyer-supplier relationships : a South African study

Mpinganjira, Mercy; Roberts-Lombard, Mornay; Svensson, … - In: International journal of business governance and ethics … 15 (2021) 3, pp. 285-302

Persistent link: https://www.econbiz.de/10012596413

Service business markets : relationship development in the maritime industry

Besson, Ekaterina - In: Journal of business-to-business marketing 25 (2018) 4, pp. 273-297

Persistent link: https://www.econbiz.de/10011956311

Outcomes of relationship quality in business-to-business contexts : a South African concrete product market perspective

Masitenyane, Lehlohonolo Amos; Muposhi, Asphat; … - In: Cogent business & management 10 (2023) 3, pp. 1-17

Business to business (B2B) relationships in South Africa's concrete product market are characterised as transactional, asymmetrical and adversarial. This study examines the outcomes of relationship quality satisfaction in South Africa's construction industry. Quantitative data was collected from...

Persistent link: https://www.econbiz.de/10014506247

B2B communication strategy : introducing a new multifunctional application for the waste management industry

Svetlik, Jaroslav; Lastuvka, Igor - In: Marketing i menedžment innovacij : m&mi 13 (2022) 3, pp. 159-171

Persistent link: https://www.econbiz.de/10013491039