//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Factors of the successful impl...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Social Web
20,793
Social web
20,762
Erfolgsfaktor
17,704
Success factor
15,669
Online-Marketing
13,236
Internet marketing
13,120
Consumer behaviour
7,305
Konsumentenverhalten
7,298
Deutschland
4,424
Germany
4,100
Electronic Commerce
3,674
E-commerce
3,401
Beziehungsmarketing
3,166
Relationship marketing
3,156
Viral marketing
2,890
Virales Marketing
2,888
Online-Handel
2,867
Online retailing
2,862
Soziales Netzwerk
2,648
Markenführung
2,638
Brand management
2,636
Unternehmensgründung
2,587
Crowdfunding
2,540
Social network
2,459
Business start-up
2,451
Internet
2,334
Werbewirkung
2,265
Advertising effects
2,254
Werbung
1,932
Advertising
1,926
Digitalisierung
1,923
Innovation
1,885
USA
1,869
Innovationsmanagement
1,856
Digitization
1,841
Marketingmanagement
1,821
Unternehmenserfolg
1,819
United States
1,811
Theorie
1,803
Social media
1,787
more ...
less ...
Online availability
All
Undetermined
16,228
Free
9,047
Type of publication
All
Article
29,076
Book / Working Paper
19,481
Journal
38
Other
9
Type of publication (narrower categories)
All
Article in journal
22,257
Aufsatz in Zeitschrift
22,257
Aufsatz im Buch
6,391
Book section
6,391
Graue Literatur
2,850
Non-commercial literature
2,850
Hochschulschrift
2,539
Working Paper
2,163
Arbeitspapier
1,962
Thesis
1,804
Case study
1,236
Fallstudie
1,236
Collection of articles of several authors
1,167
Sammelwerk
1,167
Aufsatzsammlung
925
Ratgeber
689
Guidebook
591
Dissertation u.a. Prüfungsschriften
320
Conference paper
308
Konferenzbeitrag
308
Lehrbuch
271
Konferenzschrift
263
Bibliografie enthalten
228
Bibliography included
228
Textbook
221
Handbook
148
Handbuch
148
Conference proceedings
125
Collection of articles written by one author
119
Sammlung
119
research-article
95
Article
88
Glossar enthalten
64
Glossary included
64
Forschungsbericht
61
Interview
58
Reprint
54
Systematic review
50
Übersichtsarbeit
50
Research Report
40
more ...
less ...
Language
All
English
38,108
German
10,132
Undetermined
261
French
90
Italian
41
Polish
26
Spanish
25
Russian
16
Swedish
11
Portuguese
6
Danish
4
Dutch
3
Slovak
3
Serbian
3
Hungarian
2
Lithuanian
2
Norwegian
2
Bosnian
1
Czech
1
Croatian
1
Indonesian
1
Kazakh
1
Romanian
1
Turkish
1
more ...
less ...
Author
All
Hornuf, Lars
70
Heinemann, Gerrit
64
Kreutzer, Ralf T.
61
Cumming, Douglas J.
58
Goldfarb, Avi
57
Wirtz, Bernd W.
54
Fritz, Wolfgang
49
Dwivedi, Yogesh Kumar
47
Vismara, Silvio
46
Ghose, Anindya
42
Homburg, Christian
41
Skiera, Bernd
41
Whinston, Andrew B.
41
Kraus, Sascha
40
Kuchler, Theresa
40
Stroebel, Johannes
40
Huber, Frank
39
Schwienbacher, Armin
39
Tan, Yong
39
Bruhn, Manfred
38
Gemünden, Hans Georg
38
Qiu, Liangfei
38
Kollmann, Tobias
37
Bauer, Hans H.
36
Tucker, Catherine
35
Brem, Alexander
34
Law, Chun Hung Roberts
34
Leimeister, Jan Marco
34
Burmann, Christoph
33
Meffert, Heribert
32
Vrontis, Demetris
32
Füller, Johann
31
Bailey, Michael
30
Krcmar, Helmut
30
Burtch, Gordon
28
Rammer, Christian
28
Stephen, Andrew T.
28
Martínez-López, Francisco J.
27
Ozuem, Wilson
27
Wilbur, Kenneth C.
27
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
375
IGI Global
144
National Bureau of Economic Research
92
Haufe-Lexware GmbH & Co. KG
52
Springer-Verlag GmbH
47
Books on Demand GmbH <Norderstedt>
40
Verlag Dr. Kovač
34
Wiley-VCH
33
Verlag Franz Vahlen
31
OECD
25
Nomos Verlagsgesellschaft
24
Springer Gabler <Firma>
23
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
21
Information Resources Management Association
21
Harvard Business Review Press
20
epubli GmbH
20
Redline Verlag
19
Shaker Verlag
18
American Marketing Association
16
Edward Elgar Publishing
16
RWTH Aachen
16
UVK Verlagsgesellschaft mbH
14
Campus Verlag
13
Springer International Publishing
13
Center for Urban & Real Estate Management <Zürich>
12
Friedrich-Schiller-Universität Jena
12
Peter Lang GmbH
12
De Gruyter Oldenbourg
11
FinanzBuch Verlag
11
MITP Verlags-GmbH & Co. KG
10
Technische Universität Dresden
10
Tredition GmbH <Hamburg>
10
Universität Mannheim
10
World Bank Group
10
Deutscher Dialogmarketing Verband
9
Econ Verlag
9
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
9
Erich-Schmidt-Verlag
8
GABAL-Verlag GmbH
8
Organisation for Economic Co-operation and Development
8
more ...
less ...
Published in...
All
SpringerLink / Bücher
741
Journal of business research : JBR
694
Journal of retailing and consumer services
327
Technological forecasting & social change : an international journal
322
Springer eBook Collection
291
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
273
International journal of internet marketing and advertising : IJIMA
252
Information systems research : ISR
208
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
178
Industrial marketing management : the international journal for industrial and high-tech firms
170
Management science : journal of the Institute for Operations Research and the Management Sciences
167
Tourism management : research, policies, practice
158
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
154
International journal of business information systems : IJBIS
152
Journal of advertising research
152
Journal of management information systems : JMIS
150
International journal of hospitality management
149
Journal of marketing communications
144
International journal of advertising : the review of marketing communications
142
Business horizons
141
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
141
Electronic commerce research
139
Research
132
Gabler Edition Wissenschaft
131
International journal of project management : the journal of The International Project Management Association
127
Psychology & marketing
125
International journal of electronic marketing and retailing : IJEMR
122
Journal of internet commerce
121
Harvard business review : HBR
106
Cogent business & management
105
Europäische Hochschulschriften / 5
105
Journal of travel and tourism marketing
102
Harvard-Business-Manager : das Wissen der Besten
101
International journal of technology marketing : IJTMkt
101
CESifo working papers
97
Journal of marketing management : MM
97
Journal of promotion management : innovations in planning and applied research
97
Journal of electronic commerce research : JECR
96
Management information systems : mis quarterly
96
Journal of marketing
95
more ...
less ...
Source
All
ECONIS (ZBW)
46,293
USB Cologne (EcoSocSci)
1,547
EconStor
364
Other ZBW resources
156
RePEc
126
USB Cologne (business full texts)
70
BASE
31
OLC EcoSci
17
more ...
less ...
Showing
71
-
80
of
48,604
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
71
Do social network crowds help fundraising campaigns? : effects of social influence on
crowdfunding
performance
Liu, Yang
;
Chen, Yuan
;
Fan, Zhi-Ping
- In:
Journal of business research : JBR
122
(
2021
),
pp. 97-108
Persistent link: https://www.econbiz.de/10012420346
Saved in:
72
Increasing
crowdfunding
success through social media : the importance of reach and utilisation in reward-based
crowdfunding
Clauß, Thomas
;
Niemand, Thomas
;
Kraus, Sascha
; …
- In:
International journal of innovation management
24
(
2020
)
3
,
pp. 2050026-1-2050026-30
Persistent link: https://www.econbiz.de/10012252084
Saved in:
73
Embeddedness, prosociality, and social influence : evidence from online
crowdfunding
Hong, Yili
;
Hu, Yuheng
;
Burtch, Gordon
- In:
Management information systems : mis quarterly
42
(
2018
)
4
,
pp. 1211-1224
Persistent link: https://www.econbiz.de/10011951767
Saved in:
74
My words for your pizza : an analysis of persuasive narratives in online
crowdfunding
Majumdar, Adrija
;
Bose, Indranil
- In:
Information & management : the internat. journal of …
55
(
2018
)
6
,
pp. 781-794
Persistent link: https://www.econbiz.de/10011906978
Saved in:
75
Strategic learning for digital market pioneering : examining the transformation of Wishberry's
crowdfunding
model
Gupta, Gaurav
;
Bose, Indranil
- In:
Technological forecasting & social change : an …
146
(
2019
),
pp. 865-876
Persistent link: https://www.econbiz.de/10012135452
Saved in:
76
The digital ingredients of donation-based
crowdfunding
: a data-driven study of Leetchi projects and social campaigns
Sokolova, Karina
;
Perez, Charles
- In:
Journal of decision systems
27
(
2018
)
3
,
pp. 146-186
Persistent link: https://www.econbiz.de/10012164221
Saved in:
77
Assessing the interplay between
crowdfunding
and sustainability in social media
Laurell, Christofer
;
Sandström, Christian
;
Yuliani Suseno
- In:
Technological forecasting & social change : an …
141
(
2019
),
pp. 117-127
Persistent link: https://www.econbiz.de/10012132994
Saved in:
78
Find the perfect match : the interplay among Facebook, YouTube and LinkedIn on
crowdfunding
success
Fietkiewicz, Kaja Joanna
;
Hoffmann, Carina
;
Lins, Elmar
- In:
International journal of entrepreneurship and small business
33
(
2018
)
4
,
pp. 472-493
Persistent link: https://www.econbiz.de/10011869371
Saved in:
79
Impact of project updates and their social endorsement in online medical
crowdfunding
Wu, Yi
;
Ye, Hua
;
Jensen, Matthew L.
;
Liu, Linwei
- In:
Journal of management information systems : JMIS
41
(
2024
)
1
,
pp. 73-110
Persistent link: https://www.econbiz.de/10014582619
Saved in:
80
Digital social capital and performance of initial coin offerings
Perez, Charles
;
Sokolova, Karina
;
Konate, Malick
- In:
Technological forecasting & social change : an …
152
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012234600
Saved in:
First
Prev
4
5
6
7
8
9
10
11
12
13
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->