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Größen, wie z.B. Kommunikationszufriedenheit, Vertrauen, Kundenzufriedenheit und Kundenbindung analysiert. Als Basis der …
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The main objective of the study is to determine the level of dependence between relationship marketing and the level of customer loyalty to the brand. The study was conducted through a quantitative approach using the CAWI method. Relationships were determined by several factors. The loyalty...
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