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Consumer behaviour
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Zayer, Linda Tuncay
23
Coleman, Catherine A.
7
Otnes, Cele
7
Neier, Stacy
4
Otnes, Cele C.
4
Tuncay, Linda
4
Hein, Wendy
3
Steinfield, Laurel
3
Fischer, Eileen
2
Gurrieri, Lauren
2
Kondakciu, Klaudia
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Littlefield, Jon
2
Ourahmoune, Nacima
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Souto, Melissa
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Tuncay Zayer, Linda
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Arias, Robert Alfonso
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Brace-Govan, Jan
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Journal of retailing
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Qualitative market research : an international journal
3
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Qualitative Market Research: An International Journal
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Brick & mortar shopping in the 21st century
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European Journal of Marketing
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Gender, culture, and consumer behavior
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International journal of advertising : the quarterly review of marketing communications
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Online consumer behavior : theory and research in social media, advertising, and e-tail
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The Routledge companion to consumer behavior
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Storytelling beyond the ivory tower
Zayer, Linda Tuncay
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
3/4
,
pp. 382-386
Persistent link: https://www.econbiz.de/10012515270
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2
The use of persuasion management strategies by identity-vulnerable consumers : the case of urban heterosexual male shoppers
Zayer, Linda Tuncay
;
Otnes, Cele
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 487-499
Persistent link: https://www.econbiz.de/10003794962
Saved in:
3
An exploration of men's brand relationships
Zayer, Linda Tuncay
;
Neier, Stacy
- In:
Qualitative market research : an international journal
14
(
2011
)
1
,
pp. 83-104
Persistent link: https://www.econbiz.de/10008858051
Saved in:
4
Exploring the link between masculinity and consumption
Zayer, Linda Tuncay
;
Otnes, Cele
- In:
Brick & mortar shopping in the 21st century
,
(pp. 153-169)
.
2008
Persistent link: https://www.econbiz.de/10003618197
Saved in:
5
The nature and implications of consumers’ experiential framings of failure in high-risk service contexts
Zayer, Linda Tuncay
;
Otnes, Cele
;
Fischer, Eileen M.
- In:
Journal of service research : JSR
18
(
2015
)
3
,
pp. 303-317
Persistent link: https://www.econbiz.de/10011336507
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6
Advertising professionals' perceptions of the impact of gender portrayals on men and women : a question of ethics?
Zayer, Linda Tuncay
;
Coleman, Catherine A.
- In:
Journal of advertising : official publication of the …
44
(
2015
)
3
,
pp. 264-275
Persistent link: https://www.econbiz.de/10011313245
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7
Grumpier old men : age and sex differences in the evaluation of new services
Schmidt, Jeffrey B.
;
Zayer, Linda Tuncay
;
Calantone, …
- In:
The journal of product innovation management : an …
29
(
2012
)
1
,
pp. 88-99
Persistent link: https://www.econbiz.de/10009411896
Saved in:
8
Attitudinal and behavioral resistance : a marketing perspective
Tinson, Julie
;
Close, Angeline
;
Zayer, Linda Tuncay
; …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
6
,
pp. 436-448
Persistent link: https://www.econbiz.de/10010230136
Saved in:
9
Male consumers' motivations for online information search and shopping behavior
Zayer, Linda Tuncay
;
Coleman, Peter
- In:
Online consumer behavior : theory and research in …
,
(pp. 237-266)
.
2012
Persistent link: https://www.econbiz.de/10009567789
Saved in:
10
Students' perceptions and experiences of social media in higher education
Neier, Stacy
;
Zayer, Linda Tuncay
- In:
Journal of marketing education : JME
37
(
2015
)
3
,
pp. 133-143
Persistent link: https://www.econbiz.de/10011410641
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