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103
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89
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87
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86
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86
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84
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82
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81
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80
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80
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78
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76
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75
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74
Janssen, Maarten C. W.
74
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73
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71
Spann, Martin
71
Skiera, Bernd
70
Loureiro, Sandra Maria Correia
69
Economides, Nicholas
68
Septianto, Felix
68
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67
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67
Wirtz, Bernd W.
67
Walsh, Gianfranco
64
Wansink, Brian
64
Chintagunta, Pradeep K.
62
Diller, Hermann
62
Paul, Justin
62
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13
Inter-American Development Bank
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848
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770
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Asia Pacific journal of marketing and logistics
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Journal of travel and tourism marketing
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CESifo working papers
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Online Information Review
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Journal of marketing
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Marketing letters : a journal of research in marketing
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RePEc
2,244
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254
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Showing
11
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11
Differentiating subjective and objective attributes of experience products to estimate willingness to pay price premium
Adhikari, Atanu
- In:
Journal of travel research : a quarterly publication of …
54
(
2015
)
5
,
pp. 634-644
Persistent link: https://www.econbiz.de/10011348805
Saved in:
12
Sequential pricing of multiple products : leveraging revealed preferences of retail customers online and with auto-ID technologies
Aloysius, John
;
Deck, Cary A.
;
Farmer, Amy
- In:
Information systems research : ISR
24
(
2013
)
2
,
pp. 372-393
Persistent link: https://www.econbiz.de/10009767428
Saved in:
13
The framing effects of multipart pricing on consumer purchasing behavior of customized information good bundles
Goh, Kim Huat
;
Bockstedt, Jesse C.
- In:
Information systems research : ISR
24
(
2013
)
2
,
pp. 334-351
Persistent link: https://www.econbiz.de/10009767439
Saved in:
14
Multi-category demand and supermarket pricing
Smith, Howard
;
Thomassen, Øyvind
- In:
International journal of industrial organization
30
(
2012
)
3
,
pp. 309-314
Persistent link: https://www.econbiz.de/10009658217
Saved in:
15
The equivalence of bundling and advance sales
Alexandrov, Alexei
;
Bedre-Defolie, Özlem
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
2
,
pp. 259-272
Persistent link: https://www.econbiz.de/10010358780
Saved in:
16
How promotional frames affect upgrade intentions
Liu, Hsin-hsien
- In:
Journal of economic psychology : research in economic …
39
(
2013
),
pp. 237-248
Persistent link: https://www.econbiz.de/10010236127
Saved in:
17
The role of complementarity and partner brand price level in new product introduction strategy using bundle offers : a study on the quality perception of bundle components
Khandeparkar, Kapil
-
2014
Persistent link: https://www.econbiz.de/10010242060
Saved in:
18
An empirical analysis of digital music bundling strategies
Danaher, Brett
;
Huang, Yan
;
Smith, Michael D.
;
Telang, Rahul
- In:
Management science : journal of the Institute for …
60
(
2014
)
6
,
pp. 1413-1433
Persistent link: https://www.econbiz.de/10010381867
Saved in:
19
Conceptually meeting expectations of Generation Y by building personalised-customised hybrid bundles to target action sports consumers
Parris, Denise Linda
- In:
International journal of revenue management : IJRM
7
(
2013
)
2
,
pp. 138-154
Persistent link: https://www.econbiz.de/10009791534
Saved in:
20
Delineating markets for bundles with consumer level data : the case of triple-play
Pereira, Pedro
;
Ribeiro, Tiago
;
Vareda, João
- In:
International journal of industrial organization
31
(
2013
)
6
,
pp. 760-773
Persistent link: https://www.econbiz.de/10010257856
Saved in:
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