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Electronic word-of-mouth model on customers' online purchase intention with multi-group approach digital services
Sahira, Dharma Nur; Kristaung, Robert; Talib, Faizah … - In: International journal of business innovation and … 30 (2023) 1, pp. 68-83
Persistent link: https://www.econbiz.de/10014293907
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The influence of online reviews on restaurants : the roles of review valence, platform, and credibility
Lohuizen, Anne-Wil van; Trujillo-Barrera, Andres - In: Journal of agricultural & food industrial organization 18 (2020) 2, pp. 1-10
Persistent link: https://www.econbiz.de/10012301092
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Impact of interactivity of electronic word of mouth systems and website quality on customer e-loyalty
Khan, Mubbsher Munawar; Hashmi, Hammad Bin Azam - In: Pakistan journal of commerce and social sciences 10 (2016) 3, pp. 486-504
the help of EWOM systems. We have also tried to identify the impact of website quality on customer e-loyalty. An empirical … show that website quality has a positive influence on customer e-loyalty. In the context of electronic commerce, EWOM …
Persistent link: https://www.econbiz.de/10011929373
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EWOM effects on hotel booking intentions, attitudes, trust, and website perceptions
Ladhari, Riadh; Michaud, Mélissa - In: International journal of hospitality management 46 (2015), pp. 36-45
Persistent link: https://www.econbiz.de/10011302002
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The role of trust and social presence in social commerce purchase intention
Hassan, Masoodul; Iqbal, Zeeshan; Khanum, Bakhtawar - In: Pakistan journal of commerce and social sciences 12 (2018) 1, pp. 111-135
Social commerce is a new advancement of e-commerce that merges the commercial and social activities by deploying social technologies into e-commerce sites. Social commerce reintroduces e-commerce from the perspective of social media/ networks. This study was aimed to evaluate the individuals'...
Persistent link: https://www.econbiz.de/10011934077
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The role of social commerce in online purchase intention : mediating role of social interactions, trust, and electronic word of mouth
Monfared, Amir Reza Konjkav; Ghaffari, Mohammad; … - In: Journal for international business and entrepreneurship … 13 (2021) 1, pp. 22-39
Persistent link: https://www.econbiz.de/10012515849
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Social commerce isn't the cherry on the cake, its the new cake! : ow consumers' attitudes and eWOM influence online purchase intention in China
Bilal, Muhammad; Akram, Umair; Rasool, Hassan; Yang, Xiaoyan - In: International journal of quality and service sciences 14 (2022) 2, pp. 180-196
Persistent link: https://www.econbiz.de/10013330609
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Modeling the factors affecting online purchase intention : the mediating effect of consumer's attitude towards user- generated content
Mathur, Smriti; Tewari, Alok; Singh, Akanchha - In: Journal of marketing communications 28 (2022) 7, pp. 725-744
Persistent link: https://www.econbiz.de/10013493040
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Trust and the online conversation : the case of online reviews
Mangold, W. Glynn; Babakus, Emin; Smith, Katherine Taken - In: International journal of internet marketing and … 8 (2013) 2, pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
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Sharing dissatisfaction online : analyzing the nature and predictors of hotel guests negative reviews
Fernandes, Teresa; Fernandes, Filipa - In: Journal of hospitality marketing & management 27 (2018) 2, pp. 127-150
Persistent link: https://www.econbiz.de/10011848333