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Sport consumer behaviour : marketing strategies
Funk, Daniel C.; Alexandris, Kostas; McDonald, Heath - 2022 - Second edition
Persistent link: https://www.econbiz.de/10014022574
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The utility of a single-item self-perception fandom measure for sport consumer segmentation and predicting behavior
Kunkel, Thilo; Karg, Adam; McDonald, Heath - In: Sport marketing quarterly : preferred journal of the … 31 (2022) 2, pp. 141-156
Persistent link: https://www.econbiz.de/10013346958
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Understanding consumer behaviour in evolving subscription markets : lessons from sports season tickets research
McDonald, Heath; Dunn, Steven; Schreyer, Dominik; … - In: Journal of service management 35 (2024) 1, pp. 89-107
Persistent link: https://www.econbiz.de/10014456582
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Consumer behaviour toward a new league and teams : television audiences as a measure of market acceptance
Fujak, Hunter; Frawley, Stephen; Lock, Daniel; Adair, Daryl - In: European Sport management quarterly : ESMQ 22 (2022) 2, pp. 161-181
Persistent link: https://www.econbiz.de/10013177971
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Sport broadcasting for managers
Fujak, Hunter (ed.); Frawley, Stephen (ed.) - 2022
Persistent link: https://www.econbiz.de/10013460649
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Britain's future: independence or extinction : no middle way
Bush, Stephen - 1991 - Reprint
Persistent link: https://www.econbiz.de/10000838678
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On the importance of manufacture to the economy
Bush, Stephen - 1999
Persistent link: https://www.econbiz.de/10001579058
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A Brexit blueprint : Britain revitalised and independence regained
Bush, Stephen - 2014
Persistent link: https://www.econbiz.de/10010340765
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On the importance of manufacture to the economy
Bush, Stephen - In: Transactions of the Manchester Statistical Society (1999), pp. 1-46
Persistent link: https://www.econbiz.de/10001866727
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"Repayment-by-purchase" helps consumers to reduce credit card debt
Donnelly, Grant E.; Lamberton, Cait; Bush, Stephen; … - 2020
Persistent link: https://www.econbiz.de/10012511582