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Place branding & place marketi...
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81
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66
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61
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60
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59
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59
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59
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56
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51
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48
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48
Hamermesh, Daniel S.
48
Paul, Justin
48
De Chernatony, Leslie
47
Foroudi, Pantea
46
Havránek, Tomáš
46
Jaffe, Adam B.
46
Chan, Kam C.
44
Tomczak, Torsten
44
Bang, Nguyen
43
Loureiro, Sandra Maria Correia
43
Azoulay, Pierre
42
Vrontis, Demetris
42
Wiedmann, Klaus-Peter
41
Frey, Bruno S.
40
Lim, Weng Marc
40
Merrilees, Bill
39
Phau, Ian
38
Schmidt, Holger J.
38
Bauer, Hans H.
36
Rahman, Zillur
36
Ferreira, João J. M.
35
Ruiz-Castillo, Javier
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Ind, Nicholas
34
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Edward Elgar Publishing
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Verlag Dr. Kovač
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Fraunhofer-Institut für System- und Innovationsforschung
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Faculdade de Economia, Universidade do Porto
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HAL
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Haufe-Lexware GmbH & Co. KG
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Information Resources Management Association
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Harris School of Public Policy, University of Chicago
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Europäische Kommission / Gemeinsame Forschungsstelle
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Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Handelshögskolan, Göteborgs Universitet
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Inter-American Development Bank
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IGI Global
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Nomos Verlagsgesellschaft
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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
7
NetLibrary, Inc
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Institute for Scientific Information <Philadelphia, Pa.>
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Leuphana Universität Lüneburg
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Organisation for Economic Co-operation and Development
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Research policy : policy, management and economic studies of science, technology and innovation
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Psychology & marketing
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NBER working paper series
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International journal of contemporary hospitality management
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Journal of strategic marketing
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Public management review
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Tourism management : research, policies, practice
121
Journal of Product & Brand Management
120
Journal of the Academy of Marketing Science
118
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
117
Journal of marketing communications
117
International journal of management reviews : IJMR
115
Asia Pacific journal of marketing and logistics
111
International journal of consumer studies
109
Journal of management : JOM
109
Springer eBook Collection
105
Working paper / National Bureau of Economic Research, Inc.
103
International journal of production economics
99
NBER Working Paper
99
Strategic Direction
99
The IUP journal of brand management : IJBRM
94
Journal of travel and tourism marketing
93
Journal of marketing
91
Administrative Sciences : open access journal
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88
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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RePEc
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BASE
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OLC EcoSci
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61
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61
Nation branding : concepts, issues, practice
Dinnie, Keith
-
2008
-
1. ed.
Persistent link: https://www.econbiz.de/10003571700
Saved in:
62
Place Branding: regionale Identität als Wettbewerbsvorteil?
Eitel, Meike
- In:
Lebensqualität und Standortattraktivität : Kultur, …
,
(pp. 291-300)
.
2010
Persistent link: https://www.econbiz.de/10003961753
Saved in:
63
Towards a strategic place brand-management model
Hanna, Sonya
;
Rowley, Jennifer
- In:
Journal of marketing management : MM
27
(
2011
)
5/6
,
pp. 458-476
Persistent link: https://www.econbiz.de/10009159931
Saved in:
64
Branding destinations versus branding hotels in a gaming destination : examining the nature and significance of co-branding effects in the case study of Macao
Dioko, Leonardo Don A. N.
;
So, Siu-ian Amy
- In:
International journal of hospitality management
31
(
2012
)
2
,
pp. 554-563
Persistent link: https://www.econbiz.de/10009503286
Saved in:
65
Labellisation et mise en marque des territoires : [colloque international, Clermont-Ferrand, 8-9-10 novembre 2011]
Fournier, Mauricette
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010520470
Saved in:
66
Toponyms as carriers of heritage : implications for place branding
Hakala, Ulla
;
Sjöblom, Paula
;
Kantola, Satu-Paivi
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 263-275
Persistent link: https://www.econbiz.de/10011378290
Saved in:
67
Perceived images and vocations of local territorial systems : implications for place branding strategies
Pino, Giovanni
;
Guido, Gianluigi
;
Peluso, Alessandro M.
- In:
The journal of product & brand management
24
(
2015
)
3
,
pp. 287-302
Persistent link: https://www.econbiz.de/10011378302
Saved in:
68
Landscape and branding : the promotion and production of place
Porter, Nicole
-
2016
Persistent link: https://www.econbiz.de/10011378389
Saved in:
69
Behind the scenes of place branding : unraveling the selective nature of regional branding
Messely, Lies
;
Dessein, Joost
;
Rogge, Elke
- In:
Tijdschrift voor economische en sociale geografie : TESG
106
(
2015
)
3
,
pp. 291-306
Persistent link: https://www.econbiz.de/10011340336
Saved in:
70
Secrets de chez nous : die Vermittlung von Lokalität in Markennamen
Lobin, Antje
- In:
Kulturspezifik in der europäischen Wirtschaftskommunikation
,
(pp. 33-46)
.
2013
Persistent link: https://www.econbiz.de/10009747389
Saved in:
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