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Social customer relationship management and student empowerment in online learning systems
Anshari, M.; Alas, Y.; Yunus, N.; Sabtu, N. I.; Hamid, M. H. - In: International journal of electronic customer … 9 (2015) 2/3, pp. 104-121
Persistent link: https://www.econbiz.de/10011586438
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Is a core-periphery network good for knowledge sharing? : a structural model of endogenous network formation on a crowdsourced customer support forum
Lu, Yingda; Singh, Param Vir; Sun, Baohong - In: Management information systems : mis quarterly 41 (2017) 2, pp. 607-628
Persistent link: https://www.econbiz.de/10011690001
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The missing link : creating value with Social Media use in hotels
Garrido-Moreno, Aurora; García-Morales, Víctor J.; … - In: International journal of hospitality management 75 (2018), pp. 94-104
Persistent link: https://www.econbiz.de/10011944968
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Intentions to use social networking sites (SNS) using technology acceptance model (TAM) : an empirical study
Dixit, Ruchi V.; Prakash, Gyan - In: Paradigm : the journal of Institute of Management Technology 22 (2018) 1, pp. 65-79
Persistent link: https://www.econbiz.de/10012161082
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Technology and disruption : how the new customer relationship influences the corporate strategy
Krämer, Andreas; Tachilzik, Thomas; Bongaerts, Robert - In: Phantom ex machina : digital disruption's role in …, (pp. 53-70). 2017
Persistent link: https://www.econbiz.de/10012163391
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CRM to social CRM : the integration of new technologies into customer relationship management
Choudhury, Musfiq Mannan; Harrigan, Paul - In: Journal of strategic marketing 22 (2014) 2, pp. 149-176
Persistent link: https://www.econbiz.de/10010359556
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Social media marketing : the next generation of business engagement
Evans, Dave; McKee, Jake - 2010 - 1. ed
Persistent link: https://www.econbiz.de/10008738629
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Drivers and outcomes of brand relationship quality in the context of online social networks
Pentina, Iryna; Gammoh, Bashar S.; Zhang, Lixuan; … - In: International journal of electronic commerce : IJEC 17 (2012/13) 3, pp. 63-86
Persistent link: https://www.econbiz.de/10009745720
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How significant are users' opinions in social media?
Khobzi, Hamid; Teimourpour, Babak - In: International journal of accounting and information … 22 (2014) 4, pp. 254-272
Persistent link: https://www.econbiz.de/10010432318
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Customer loyalty through social networks : lessons from Zara on Facebook
Gamboa, Ana Margarida; Gonçalves, Helena Martins - In: Business horizons 57 (2014) 6, pp. 709-717
Persistent link: https://www.econbiz.de/10010433303