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The effects of supplier B2B sustainability positioning on buyer performance : the role of trust
Casidy, Riza; Yan, Li - In: Industrial marketing management : the international … 102 (2022), pp. 311-323
Persistent link: https://www.econbiz.de/10013259087
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Relationship factors and firms' willingness-to-pay : a comparison of east-west settings
Nyadzayo, Munyaradzi W.; Mohan, Mayoor; Casidy, Riza - In: Industrial marketing management : the international … 91 (2020), pp. 397-410
Persistent link: https://www.econbiz.de/10012422289
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Service innovation and adoption in industrial markets : an SME perspective
Casidy, Riza; Nyadzayo, Munyaradzi; Mohan, Mayoor - In: Industrial marketing management : the international … 89 (2020), pp. 157-170
Persistent link: https://www.econbiz.de/10012289969
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Linking prestige perception with consumption experience, loyalty, and WOM
Casidy, Riza; Wymer, Walter - In: Marketing intelligence & planning 34 (2016) 4, pp. 540-558
Persistent link: https://www.econbiz.de/10011571126
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Exploring brand strength's nomological net and its dimensional dynamics
Wymer, Walter; Casidy, Riza - In: Journal of retailing and consumer services 49 (2019), pp. 11-22
Persistent link: https://www.econbiz.de/10012025823
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Drivers and outcomes of relationship quality with professional service firms : an SME owner-manager perspective
Casidy, Riza; Nyadzayo, Munyaradzi - In: Industrial marketing management : the international … 78 (2019), pp. 27-42
Persistent link: https://www.econbiz.de/10012026090
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Deck the halls with boughs of holly to soften evaluations of service failure
Newton, Joshua D.; Wong, Jimmy; Casidy, Riza - In: Journal of service research : JSR 21 (2018) 4, pp. 389-404
Persistent link: https://www.econbiz.de/10011951796
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The role of brand reputation in organic food consumption : a behavioral reasoning perspective
Ryan, Jessica; Casidy, Riza - In: Journal of retailing and consumer services 41 (2018), pp. 239-247
Persistent link: https://www.econbiz.de/10011808594
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Enhancing hotel brand performance through fostering brand relationship orientation in the minds of consumers
Casidy, Riza; Wymer, Walter; O'Cass, Aron - In: Tourism management : research, policies, practice 66 (2018), pp. 72-84
Persistent link: https://www.econbiz.de/10011813817
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A taxonomy of prestige-seeking university students : strategic insights for higher education
Casidy, Riza; Wymer, Walter - In: Journal of strategic marketing 26 (2018) 2, pp. 140-155
Persistent link: https://www.econbiz.de/10011861431