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Do antecedents of trust and satisfaction promote consumer loyalty in physical and virtual stores? : a multi-channel view
Hung, Shiu-Wan; Cheng, Min-Jhih; Chiu, Pei-Chun - In: Service business 13 (2019) 1, pp. 1-23
Persistent link: https://www.econbiz.de/10011965788
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A model of consumer engagement in a virtual customer environment
Claffey, Ethel; Brady, Mairead - In: Journal of customer behaviour 13 (2014) 4, pp. 325-346
Persistent link: https://www.econbiz.de/10010519721
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Mind in eBay, body in Macy's : dual consciousness of virtuo-physical consumers and implications for marketers
Banerjee, Syagnik; Longstreet, Phil - In: Journal of research in interactive marketing : … 10 (2016) 4, pp. 288-304
Persistent link: https://www.econbiz.de/10011639154
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When digital celebrity talks to you : how human-like virtual influencers satisfy consumer's experience through social presence on social media endorsements
Kim, Hyojung; Park, Minjung - In: Journal of retailing and consumer services 76 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10014460831
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Factors affecting adoption of internet banking in Jordan : chartered accountant's perspective
Rawashdeh, Awni - In: The international journal of bank marketing : IJBM 33 (2015) 4, pp. 510-529
Persistent link: https://www.econbiz.de/10011384262
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The role of using big data in predicting customer behaviour : the intermediary role of business intelligence in Jordanian telecommunications companies (a field study)
Khrisat, Raed. M.; Khaddam, Amineh A.; Abusweilem, … - In: International journal of business information systems : … 42 (2023) 1, pp. 23-42
Persistent link: https://www.econbiz.de/10014286372
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Determinants of factors impacting buying intention towards e-retailing : a special reference to Jordan context
Al-Rubaye, Husam Salah Sameen; Theep, Khaled Ismail Alshake - In: International journal of procurement management 18 (2023) 3, pp. 405-420
Persistent link: https://www.econbiz.de/10014432706
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Die Zukunft: die Kunden betreiben offensives Marketing
Meyer, Anton - In: Alles Marketing oder was? : Wie Marketing zentrale …, (pp. 8-28). 2000
Persistent link: https://www.econbiz.de/10001616487
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Vertrauen in Kundenartikulationen auf virtuellen Meinungsplattformen
Hennig-Thurau, Thorsten (contributor) - In: Electronic Services, (pp. 461-487). 2002
Persistent link: https://www.econbiz.de/10001652834