Similar Search Results

Data-driven decision making via sales analytics : introduction to the special issue

Fergurson, J. Ricky - In: Journal of marketing analytics : JMA 8 (2020) 3, pp. 125-126

Persistent link: https://www.econbiz.de/10012296867

Self-image congruence : an empirical look at consumer behavior in door-to-door sales!

Fergurson, J. Ricky - In: Journal of managerial issues : JMI 29 (2017) 3, pp. 262-277

Persistent link: https://www.econbiz.de/10011735449

Salesperson attributes that influence consumer perceptions of sales interactions

Fergurson, J. Ricky; Gironda, John T.; Petrescu, Maria - In: Journal of Consumer Marketing 38 (2021) 6, pp. 652-663

Purpose: This paper aims to examine how modern, digital era customers in a business-to-consumer (B2C) setting prioritize salesperson-customer orientation attributes when evaluating their expectations regarding interactions with salespeople, as well as their impact on positive and negative...

Persistent link: https://www.econbiz.de/10012639921

Special issue: analytics in sales

Fergurson, J. Ricky (ed.) - 2020

Persistent link: https://www.econbiz.de/10012296874

Reducing salesperson turnover intentions via organizational market orientation and selective hiring : a job demand-resources approach

Fleming, David E.; Artis, Andrew B.; Harris, Eric G.; … - In: Journal of business-to-business marketing 29 (2022) 3/4, pp. 247-269

Persistent link: https://www.econbiz.de/10013417380

Does empathy matter? : an exploratory study of class-transition satisfaction in unplanned course interruptions

Munoz, Laura; Fergurson, J. Ricky; Harris, Eric G.; … - In: Journal of marketing education : JME 44 (2022) 2, pp. 217-234

Persistent link: https://www.econbiz.de/10013473712

Salespeople and teams as stakeholder and knowledge managers : a service-ecosystem, co-creation, crossing-points perspective on key outcomes

Plouffe, Christopher R.; DeCarlo, Thomas E.; Fergurson, … - In: European journal of marketing 58 (2024) 3, pp. 704-732

Persistent link: https://www.econbiz.de/10015047332

Antecedents to logistic clustering

Morgan, Tom; Tarpey, Richard; Fergurson, J. Ricky - In: International journal of logistics economics and … 10 (2023) 3, pp. 274-288

Persistent link: https://www.econbiz.de/10015067043