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A framework of online customer experience : an Indian perspective
Bhattacharya, Arijit; Srivastava, Manjari - In: Global business review 21 (2020) 3, pp. 800-817
Persistent link: https://www.econbiz.de/10012259395
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Comparison of online customer ratings between the eco-labelled and non-eco-labelled hotels of Oslo
Binbasioglu, Hulisi - In: International journal of entrepreneurship and … 24 (2020) 4/5, pp. 358-373
Persistent link: https://www.econbiz.de/10012251193
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Investigating antecedents and moderating factors of consumer's acceptance and adoption of online-received recommendations on social media : an empirical analysis
Georgi, Dominik; Tuzovic, Sven - In: International journal of internet marketing and … 10 (2016) 1/2, pp. 90-112
Persistent link: https://www.econbiz.de/10011581532
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The influence process of electronic word-of-mouth on traveller's visit intention : a conceptual framework
Wang, Ping - In: International journal of networking and virtual … 16 (2016) 1, pp. 25-37
Persistent link: https://www.econbiz.de/10011585200
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The effect of e-WOM on country image and purchase intention : an empirical study on Korean cosmetic products in China
Xiao, Zhehui; Zhang, Jinlong; Li, Dekui - In: International journal of services technology and management 22 (2016) 1/2, pp. 18-30
Persistent link: https://www.econbiz.de/10011645266
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Brand personality toward customer purchase intention : the intermediate role of electronic word-of-mouth and brand equity
Vahdati, Hojjat; Mousavi Nejad, Seyed Hadi - In: Asian Academy of Management journal : AAMJ 21 (2016) 2, pp. 1-26
Persistent link: https://www.econbiz.de/10011665283
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Building resilience to negative information and increasing purchase intentions in a digital environment
Torres, Pedro M.; Augusto, Mário Gomes - In: Journal of business research : JBR 101 (2019), pp. 528-535
Persistent link: https://www.econbiz.de/10012103462
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The complementary role of advertising and electronic word-of-mouth for blockbusters and low-budget motion pictures
Armelini, Guillermo; González, Jorge; Villanueva, Julian - In: International journal of internet marketing and … 13 (2019) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10012105493
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The influence of online recommendation mechanisms in the Smartphone market in the context of electronic word-of-mouth
Pinochet, Luis Hernan Contreras; Lopes, Evandro Luiz; … - In: International journal of electronic marketing and … 10 (2019) 3, pp. 209-229
Persistent link: https://www.econbiz.de/10012106620
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Building customers' resilience to negative information in the airline industry
Augusto, Mário Gomes; Godinho, Pedro Manuel Cortesão; … - In: Journal of retailing and consumer services 50 (2019), pp. 235-248
Persistent link: https://www.econbiz.de/10012114157