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Luo, Xueming; Pauwels, Koen H.; Hanssens, Dominique M. - In: Handbook of marketing and finance, (pp. 43-65). 2012

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Luo, Xueming; Raithel, Sascha; Wiles, Michael A. - In: Journal of marketing research : JMR 50 (2013) 3, pp. 399-415

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Luo, Xueming; Zhang, Jie Jennifer; Duan, Wenjing - In: Information systems research : ISR 24 (2013) 1, pp. 146-163

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