"This book explores the new meat of the future, which is plant-based and covers alternatives to livestock and other animal products together with strategies to encourage their acceptability, marketing and business strategies. It also proposes ways for solving the global future food demand"...

"This book explores the new meat of the future, which is plant-based and covers alternatives to livestock and other animal products together with strategies to encourage their acceptability, marketing and business strategies. It also proposes ways for solving the global future food demand."

"This book explores the new meat of the future, which is plant-based and covers alternatives to livestock and other animal products together with strategies to encourage their acceptability, marketing and business strategies. It also proposes ways for solving the global future food demand"

Purpose The purpose of this paper is to explore reasons behind meat consumption. It aims to find out what motivates meat consumers and explore the opportunities of social marketing to counteract negative environmental and health trends. Design/methodology/approach An exploratory Australian...

Part I: Global Perspectives -- Chapter 1. Sustainability and a Planetary Diet -- Chapter 2. Climate and Food -- Chapter 3. Food and Environmental Emergency -- Chapter 4. Reducing Food Waste and Packaging -- Part II: Industry and Marketing Perspectives -- Chapter 5. Circular Agriculture --...

Sustainability is one of the greatest challenges facing humanity, yet current educational system perpetuates rather than alleviates the threats. The history of the emerging area of sustainability education is reviewed, including brief discussion on educational discourses, namely: humane...