Reducing meat consumption : the case for social marketing
Diana Bogueva, Dora Marinova and Talia Raphaely
| Year of publication: |
2017
|
|---|---|
| Authors: | Bogueva, Diana ; Marinova, Dora ; Raphaely, Talia |
| Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 29.2017, 3, p. 477-500
|
| Subject: | Australia | Sustainability | Social marketing | Meat consumption | Social Marketing | Australien | Fleisch | Meat | Konsumentenverhalten | Consumer behaviour | Konsum | Consumption | Privater Konsum | Private consumption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/APJML-08-2016-0139 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011739455