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How trust and perceived risk create consumer purchase intention in the context of e-commerce : moderation role of eWOM
Amarullah, Dudi - In: International journal of electronic marketing and … 14 (2023) 1, pp. 107-122
Persistent link: https://www.econbiz.de/10014310000
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Customer experience in social commerce websites : toward an integrated conceptual framework
Beyari, Hasan; Ghouth, Alaa - In: Journal of management research 10 (2018) 3, pp. 52-62
Persistent link: https://www.econbiz.de/10011867004
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How the introduction of digital sales channels affects salespeople in business-to-business contexts : a qualitative inquiry
Bongers, Franziska M.; Schumann, Jan Hendrik; Schmitz, … - In: Journal of personal selling & sales management : JPSSM 41 (2021) 2, pp. 150-166
Persistent link: https://www.econbiz.de/10012584524
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Generation-Y shopping : the impact of network externalities and trust on adoption of social commerce
Teh, Pei-Lee; Ahmed, Pervaiz K.; Tayi, Giri Kumar - In: International journal of electronic business 12 (2015) 2, pp. 117-141
Persistent link: https://www.econbiz.de/10011458124
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Screening mechanism when online users have privacy concerns
Jacob, Jagan - In: International journal of revenue management : IJRM 11 (2019) 1/2, pp. 89-125
Persistent link: https://www.econbiz.de/10012252048
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Adaptation Needed : Eye-Tracking Study of Cross-Cultural Differences in Perception of B2B Websites
Štrach, Pavel - 2017
Persistent link: https://www.econbiz.de/10012962628
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Is this company a lead customer? : estimating stages of B2B buying journey
Marvasti, Neda B.; Huhtala, Juho-Petteri; Yousefi, Zeinab R. - In: Industrial marketing management : the international … 97 (2021), pp. 126-133
Persistent link: https://www.econbiz.de/10013206314
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From transactions to journeys and beyond : the evolution of B2B buying process modeling
Steward, Michelle D.; Narus, James A.; Roehm, Michelle L.; … - In: Industrial marketing management : the international … 83 (2019), pp. 288-300
Persistent link: https://www.econbiz.de/10012146631
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Customer experience in the B2B area : the impact of age-related impressions
Lecoeuvre, Laurence; Turner, J. Rodney; Kuppelwieser, Volker - In: Journal of retailing and consumer services 58 (2021), pp. 1-7
Persistent link: https://www.econbiz.de/10012430624
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Gaining customer loyalty with tracking information quality in B2B logistics
Rai, Arun; Tang, Xinlin; Yin, Zhitao; Du, Steven - In: Journal of management information systems : JMIS 39 (2022) 2, pp. 307-335
Persistent link: https://www.econbiz.de/10013367713