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Channel stickiness in the shop...
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41
The showrooming phenomenon : it's more than just about price
Gensler, Sonja
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
38
(
2017
),
pp. 29-43
Persistent link: https://www.econbiz.de/10011695169
Saved in:
42
Multichannel shopping well-being : a narrative-based examination
Harris, Patricia
- In:
Qualitative market research : an international journal
20
(
2017
)
3
,
pp. 354-369
Persistent link: https://www.econbiz.de/10011748657
Saved in:
43
The effect of price promotions on consumer shopping behavior across online and offline channels : differences between frequent and non-frequent shoppers
Arce-Urriza, Marta
;
Cebollada, Javier
;
Tarira, María …
- In:
Information systems and e-business management : ISeB
15
(
2017
)
1
,
pp. 69-87
Persistent link: https://www.econbiz.de/10011711673
Saved in:
44
Can offline stores drive online sales?
Wang, Kitty
;
Goldfarb, Avi
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 706-719
Persistent link: https://www.econbiz.de/10011762821
Saved in:
45
Webrooming behaviour : a conceptual framework
Aror, Sourabh
;
Sahney, Sangeeta
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 762-781
Persistent link: https://www.econbiz.de/10011775712
Saved in:
46
Do channel integration efforts pay-off in terms of online and offline customer loyalty?
Frasquet Deltoro, Marta
;
Miquel, Maria-José
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 859-873
Persistent link: https://www.econbiz.de/10011775727
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47
Omnichannel retail operations with buy-online-and-pick-up-in-store
Gao, Fei
;
Su, Xuanming
- In:
Management science : journal of the Institute for …
63
(
2017
)
8
,
pp. 2478-2492
Persistent link: https://www.econbiz.de/10011741393
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48
A comparison of online and offline gender and goal directed shopping online
Davis, Robert
;
Smith, Sandra D.
;
Lang, Bodo U.
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 118-125
Persistent link: https://www.econbiz.de/10011743174
Saved in:
49
Channel design to enrich customers' shopping experiences : synchronizing clicks with bricks in an omni-channel perspective, the Direct Optic case
Picot-Coupey, Karine
;
Huré, Elodie
;
Piveteau, Lauren
- In:
International journal of retail & distribution management
44
(
2016
)
3
,
pp. 336-368
Persistent link: https://www.econbiz.de/10011515906
Saved in:
50
Buy online and pick up in-store : design of the service area
Jin, Ming
;
Li, Gang
;
Cheng, T. C. E.
- In:
European journal of operational research : EJOR
268
(
2018
)
2
,
pp. 613-623
Persistent link: https://www.econbiz.de/10011852758
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