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Büttner, Oliver B. - 2009 - 1. Aufl.

Persistent link: https://www.econbiz.de/10003779883

Büttner, Oliver B.; Florack, Arnd - In: Empirische Mastertechniken : eine anwendungsorientierte …, (pp. 167-201). 2009

Persistent link: https://www.econbiz.de/10003879059

Büttner, Oliver B.; Florack, Arnd; Göritz, Anja - In: European journal of marketing : EJM 49 (2015) 1/2, pp. 170-189

Persistent link: https://www.econbiz.de/10010519621

Mau, Gunnar; Büttner, Oliver B.; Schulz, Sebastian; … - In: Marketing : ZFP ; journal of research and management 35 (2013) 4, pp. 289-302

Persistent link: https://www.econbiz.de/10010204591

Büttner, Oliver B.; Florack, Arnd; Göritz, Anja - In: Psychology & marketing 30 (2013) 9, pp. 779-793

Persistent link: https://www.econbiz.de/10009792694

Horváth, Csilla; Büttner, Oliver B.; Belei, Nina; … - In: Journal of economic psychology : research in economic … 49 (2015), pp. 120-132

Persistent link: https://www.econbiz.de/10011506139

Büttner, Oliver B.; Florack, Arnd; Serfas, Benjamin G. - In: Journal of consumer policy : consumer issues in law, … 37 (2014) 2, pp. 161-182

Persistent link: https://www.econbiz.de/10010479079

Büttner, Oliver B.; Florack, Arnd; Göritz, Anja - In: European journal of marketing : EJM 48 (2014) 5/6, pp. 1026-1045

Persistent link: https://www.econbiz.de/10010388098

Riefler, Petra; Büttner, Oliver B.; Davvetas, Vasileios - In: Journal of international marketing 32 (2024) 2, pp. 49-64

Persistent link: https://www.econbiz.de/10014631147

Estes, Zachary - In: Transfer, Werbeforschung & Praxis : Zeitschrift für … 63 (2017) 1, pp. 43

Persistent link: https://www.econbiz.de/10011783424