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CSR Communication Tactics and the Micro-Accumulation of Reputational Capital

Saxton, Gregory D. - 2018

corporate reputation. I find the aware- ness dimension of reputation is driven by the use of informational tactics such as …

Persistent link: https://www.econbiz.de/10012917323

Communicating sadness : the impact of emotional crisis communication on the organizational post-crisis reputation

Schoofs, Lieze; Claeys, An-Sofie - In: Journal of business research : JBR 130 (2021), pp. 271-282

Persistent link: https://www.econbiz.de/10012544790

Social media communication strategies

Floreddu, Paola Barbara; Cabiddu, Francesca - In: The journal of services marketing 30 (2016) 5, pp. 490-503

Persistent link: https://www.econbiz.de/10011615527

Debunking the myth of denial's effectiveness in crisis communication : context matters

Coombs, W. Timothy; Holladay, Sherry Jean; Claeys, An-Sofie - In: Journal of communication management : an international … 20 (2016) 4, pp. 381-395

Persistent link: https://www.econbiz.de/10011645665

Corporate reputation past and future : a review and integration of existing literature and a framework for future research

Money, Kevin; Saraeva, Anastasiya; Garnelo-Gomez, Irene; … - In: Corporate reputation review : an international journal 20 (2017) 3/4, pp. 193-211

Persistent link: https://www.econbiz.de/10011794929

Strategic Disclosure with Reputational Concerns

Zhang, Wenhao - 2022

action and discloses information strategically towards this purpose, while also valuing a reputation for being honest. The … expert encourages more disclosure and results in higher expert reputation when no information is revealed. Reduction in …

Persistent link: https://www.econbiz.de/10014241297

Facets of corporate identity, communication, and reputation

Melewar, T. C. (contributor) - 2008

pt. 1. Corporate identity -- pt. 2. Corporate communications -- pt. 3. Corporate reputation. …

Persistent link: https://www.econbiz.de/10014499518

Responding to online complaints in webcare by public organizations : the impact on continuance intention and reputation

Jacobs, Sandra; Liebrecht, Christine - In: Journal of communication management 27 (2023) 1, pp. 1-20

Persistent link: https://www.econbiz.de/10014288355

Corporate Reputation and Social Media : A Game Theory Approach

Warin, Thierry - 2014

Corporate reputation is more and more the most valuable asset for a firm. In this day and age, corporate reputation … formidable tool to publicize a firm's brand and improve its reputation. However, it can also be deadly. Associated with social … presented here helps us evaluate the impact of social media on a firm's reputation. It also highlights the important parameters …

Persistent link: https://www.econbiz.de/10013062892

Positive attitude towards business ethics and social responsibility for improving corporate image

Milenkovska, Violeta; Petrovska, Julijana; Stoilkovska, … - In: UTMS journal of economics / University of Tourism and … 10 (2019) 1, pp. 97-107

The paper deals with the elements of business ethics and social responsibility, as important factors for improving the corporate image of the organizations, and thus achieving a competitive advantage on the market. The competitiveness and development of the organization in conditions of more and...

Persistent link: https://www.econbiz.de/10012178680