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Consumer behaviour
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Bronnenberg, Bart J.
123
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31
Albuquerque, Paulo
25
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11
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11
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8
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7
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ECONIS (ZBW)
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20
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11
An empirical analysis of assortment similarities across US supermarkets
Hwang, Minha
;
Bronnenberg, Bart J.
;
Thomadsen, Raphael
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
5
,
pp. 858-879
Persistent link: https://www.econbiz.de/10008736190
Saved in:
12
Do digital video recorders influence sales?
Bronnenberg, Bart J.
;
Dubé, Jean-Pierre
;
Mela, Carl F.
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 998-1010
Persistent link: https://www.econbiz.de/10008796601
Saved in:
13
Retrieving unobserved consideration sets from household panel data
Nierop, Johannes Erjen Maurice van
;
Bronnenberg, Bart J.
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 63-74
Persistent link: https://www.econbiz.de/10003947439
Saved in:
14
The evolution of brand preferences : evidence from consumer migration
Bronnenberg, Bart J.
;
Dube, Jean-Pierre H.
;
Gentzkow, …
-
2010
Persistent link: https://www.econbiz.de/10008991105
Saved in:
15
Endogenous sunk costs and the geographic differences in the market structures of CPG categories
Bronnenberg, Bart J.
;
Dhar, Sanjay
;
Dubé, Jean-Pierre
- In:
Quantitative marketing and economics : QME
9
(
2011
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10009006709
Saved in:
16
Commentaries and rejoinder to "Measuring the impact of negative demand shocks on car dealer networks" by Paulo Albuquerque and Bart J. Bronnenberg
Hanssens, Dominique M.
;
Purohit, Devavrat
;
Staelin, Richard
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 24-35
Persistent link: https://www.econbiz.de/10009511631
Saved in:
17
Measuring the impact of negative demand shocks on car dealer networks
Albuquerque, Paulo
;
Bronnenberg, Bart J.
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 4-23
Persistent link: https://www.econbiz.de/10009511637
Saved in:
18
Dutch economists top 40
Abbring, Jaap H.
;
Bronnenberg, Bart J.
;
Gautier, Pieter
; …
- In:
De economist : Netherlands economic review ; quarterly …
162
(
2014
)
2
,
pp. 107-114
Persistent link: https://www.econbiz.de/10010529590
Saved in:
19
Introduction to the special section on "Marketing dynamics"
Bronnenberg, Bart J.
;
Erdem, Tülin
;
Rossi, Peter E.
; …
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 749-749
Persistent link: https://www.econbiz.de/10009688827
Saved in:
20
The evolution of brand preferences : evidence from consumer migration
Bronnenberg, Bart J.
;
Dubé, Jean-Pierre H.
;
Gentzkow, …
- In:
The American economic review
102
(
2012
)
6
,
pp. 2472-2508
Persistent link: https://www.econbiz.de/10009710995
Saved in:
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