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Antecedents and consequences of customer engagement : a study of users of online food delivery applications

Girija, Smitha; Sharma, Devika Rani - In: South Asian journal of management : SAJM 27 (2020) 4, pp. 74-95

Persistent link: https://www.econbiz.de/10012501750

Social media, customer engagement, and sales organizations : a research agenda

Agnihotri, Raj - In: Industrial marketing management : the international … 90 (2020), pp. 291-299

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Sustaining customer engagement through social media brand communities

Riley, Jen - In: Journal of global scholars of marketing science : … 30 (2020) 4, pp. 344-357

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Impact of electronic servicescape of online gaming on customer engagement

Dutta, Abhisek - In: Journal of electronic commerce in organizations : the … 18 (2020) 2, pp. 49-63

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Can shared service delivery increase customer engagement? : a study of shared medical appointments

Buell, Ryan W.; Ramdas, Kamalini; Sonmez, Nazli - 2020

Customers and providers alike often consider one-on-one service delivery to be ideal, assuming – perhaps unquestioningly – that devoting individualized attention maximizes customer engagement and improves outcomes. Alternatively, shared service delivery, in which customers are served in...

Persistent link: https://www.econbiz.de/10012263381

The role of customer engagement in the interrelationship process : moderating effect of customer experience

Ngo Hai Quynh; Ngo Pham Ngoc Nha; Nguyen Thanh Hoai; … - In: International journal of business innovation and … 23 (2020) 1, pp. 64-86

Persistent link: https://www.econbiz.de/10012271007

Innovating and diffusing Internet commerce through user engagement : an empirical study of massively multiplayer online games

Hung, Chia-Liang - In: Innovation: organization & management : IOM 21 (2019) 2, pp. 317-335

Persistent link: https://www.econbiz.de/10012258012

Ranking the factors that impact customers online participation in value co-creation in service sector using analytic hierarchy process

Hasan, Nabil; Rahman, Azizah Abdul - In: International journal of information systems in the … 9 (2017) 1, pp. 37-53

Persistent link: https://www.econbiz.de/10011654869

Customer participation in the specification of services : the role of psychaological ownership and participation enjoyment

Robbert, Thomas; Straus, Lennart; Roth, Stefan - In: Marketing : ZFP ; journal of research and management 41 (2019) 1, pp. 39-49

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Exploring customer engagement in tourism : construct proposal and antecedents

Romero, Jaime - In: Journal of vacation marketing : an international journal 24 (2018) 4, pp. 293-306

Persistent link: https://www.econbiz.de/10011951593