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How digital platforms influence luxury purchase behavior in India?
Jain, Varsha; Schultz, Don E. - In: Journal of marketing communications 25 (2019) 1, pp. 41-64
Persistent link: https://www.econbiz.de/10012203260
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Dark motives-counterfeit purchase framework : internal and external motives behind counterfeit purchase via digital platforms
Thaichon, Park; Quach, Sara - In: Journal of retailing and consumer services 33 (2016), pp. 82-91
Persistent link: https://www.econbiz.de/10011598664
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Strategies analysis of luxury fashion rental platform in sharing economy
Feng, Yixuan; Tan, Yinliang; Duan, Yongrui; Bai, Yu - In: Transportation research / E : an international journal 142 (2020), pp. 1-21
Persistent link: https://www.econbiz.de/10012319595
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Ethical consumption and self-authenticity in a second-hand luxury fashion industry online platform : a conceptual model of interpretation
Faraoni, Monica; Ranfagni, Silvia - In: Digital Transformation for Fashion and Luxury Brands : …, (pp. 359-381). 2024
Persistent link: https://www.econbiz.de/10014529119
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The impact of the digital revolution in the development of market and communication strategies for the luxury sector (fashion luxury)
Escobar Rios, Andrea - In: Central European business review : CEBR 5 (2016) 2, pp. 17-36
Persistent link: https://www.econbiz.de/10011668055
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Digitization of luxury fashion by building an omnichannel dream
Karadag, Gizem Merve; Erdogmus, Irem Eren - In: Managing customer experiences in an omnichannel world : …, (pp. 233-256). 2021
Persistent link: https://www.econbiz.de/10012492598
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Selection attributes of innovative digital platform-based subscription services : a case of South Korea
Kim, Yoojin; Kim, Bo-Young - In: Journal of open innovation : technology, market, and … 6 (2020) 3/70, pp. 1-14
This study aimed to make an empirical analysis of the effects that the selection attributes of subscription services have on purchase intentions and continuous use intentions, based on the perceived value of digital platform-based subscription service users as a medium. A survey was conducted...
Persistent link: https://www.econbiz.de/10012265484
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Toward a luxury restaurant renewal : antecedents and consequences of digitalized gastronomy experiences
Jeannot, Florence; Dampérat, Maud; Salvador, Marielle; … - In: Journal of business research : JBR 146 (2022), pp. 518-539
Persistent link: https://www.econbiz.de/10013271438
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An understanding of the emerging dynamics in the luxury ecosystem
Raghupriya, A; Thiruchelvi, Arunachalam - In: Repositioning business : a strategic response to …, (pp. 103-116). 2022
Persistent link: https://www.econbiz.de/10013183901
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Omni-personal Luxury : How to Transform your Luxury Business for the Digital Age
Schmitt, Rebecca; Rossi, Arnaud; Bensoussan, Albert - 2022
1: Introduction: the future of luxury -- 2: The industry is special -- 3: Cautious Steps towards Digital -- 4: Customer Centricity is Key -- 5: Digital Transformation of the Omni-personal Customer Journey -- 6: How To Go Omni-personal -- 7: Conclusion: Embark on Your Journey to the Omni-personal...
Persistent link: https://www.econbiz.de/10012814657