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Following up the article "effects of atmospherics on emotions and intention with respect to involvement in different shopping environments" by Loureiro, Koo, and Ribeiro
Loureiro, Sandra Maria Correia; Koo, Dong-Mo - In: Journal of global scholars of marketing science : … 28 (2018) 2, pp. 208-213
Persistent link: https://www.econbiz.de/10011891457
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The role of the rural tourism experience economy in place attachment and behavioral intentions
Loureiro, Sandra Maria Correia - In: International journal of hospitality management 40 (2014), pp. 1-9
Persistent link: https://www.econbiz.de/10010388610
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Using immersive and artificial intelligence technologies to promote different industries : editorial
Loureiro, Sandra Maria Correia - In: Journal of promotion management : innovations in … 28 (2022) 2, pp. 111-112
Persistent link: https://www.econbiz.de/10012801959
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Exploring the attractiveness of manufacturer brands and retailer own-brands in supermarket context
Loureiro, Sandra Maria Correia - In: International journal of retail & distribution management 45 (2017) 10, pp. 1095-1113
Persistent link: https://www.econbiz.de/10011811544
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Tell what you want but do not irritate me : a senior perspective about advertising
Loureiro, Sandra Maria Correia - In: Journal of promotion management : JPM 24 (2018) 2, pp. 198-214
Persistent link: https://www.econbiz.de/10011875375
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Promoting brand relationships : guest editorial
Loureiro, Sandra Maria Correia - In: Journal of promotion management : innovations in … 25 (2019) 3, pp. 301-303
Persistent link: https://www.econbiz.de/10012179024
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Promoting brand relationships
Loureiro, Sandra Maria Correia (ed.) - 2019
Persistent link: https://www.econbiz.de/10012179149
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Managerial challenges and social impacts of virtual and augmented reality
Loureiro, Sandra Maria Correia (ed.) - 2020
Persistent link: https://www.econbiz.de/10012135428
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Overview of the brand journey and opportunities for future studies
Loureiro, Sandra Maria Correia - In: Italian journal of marketing : ITJM 2023 (2023) 2, pp. 179-206
Persistent link: https://www.econbiz.de/10014330928
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Negative film plot and tourists' image and intentions : the case of City of God
Loureiro, Sandra Maria Correia; Araujo, Arthur Barbosa de - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 352-365
Persistent link: https://www.econbiz.de/10011312524