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Technological and market innovation : strategies for product and company development
Nyström, Harry - 1990
Persistent link: https://www.econbiz.de/10000826808
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Marketingimplementierung in ostdeutschen Unternehmen
Hilker, Jörg - 1994
Persistent link: https://www.econbiz.de/10000375161
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Individuelles strategisches Handeln im Marketing
Endres, Kerstin - 1999
Persistent link: https://www.econbiz.de/10000168385
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Strategisches Marketing : Führungskonzept und Promoter des Reengineering
Schließmann, Christoph Philipp - 1995
Persistent link: https://www.econbiz.de/10000543183
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Marketing communications : interactivity, communities and content
Fill, Chris - 2009 - 5th ed.
Persistent link: https://www.econbiz.de/10003767204
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Marketing methods to improve company strategy : applied tools and frameworks to improve a company's competitiveness using a network approach
Neves, Marcos Fava; Castro, Luciano Thomé e.; … - 2010 - 1. ed.
Persistent link: https://www.econbiz.de/10003863565
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Relationship Marketing : das Management von Kundenbeziehungen
Bruhn, Manfred - 2009 - 2., vollst. überarb. Aufl.
Persistent link: https://www.econbiz.de/10003438509
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Marketization of enterprises
Gao, Minghua - In: Assessing the extent of China's marketization, (pp. 25-45). 2006
Persistent link: https://www.econbiz.de/10003425206
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Evaluation von Positionierungs- und Kommunikationsstrategien
Cornelius, Britta Elisabeth - 2009
Persistent link: https://www.econbiz.de/10003916618