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In Social Network Analysis, Wh...
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Consumer behaviour
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160
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Iacobucci, Dawn
159
Popovich, Deidre
17
Rouziou, Maria
17
Moon, Sangkil
8
Román, Sergio
8
Wasserman, Stanley
8
Dugan, Riley
7
Posavac, Steven S.
7
Duhachek, Adam
6
Hoeffler, Steve
6
Churchill, Gilbert A.
5
Coughlan, Anne T.
5
Kardes, Frank R.
5
Onyemah, Vincent
5
Ostrom, Amy L.
5
Popovich, Deidre L.
5
Calder, Bobby J.
4
Henderson, Geraldine R.
4
Hopkins, Nigel
4
McBride, Rebecca
4
Riquelme, Isabel P.
4
Rouziès, Dominique
4
Schneider, Matthew
4
Bolander, Willy
3
Dass, Mayukh
3
Hamilton, Ryan
3
Ostrom, Amy
3
Reddy, Srinivas K.
3
Rouzies, Dominique
3
Schneider, Matthew J.
3
Anderson, Erin
2
Anwar, Ali
2
Bakamitsos, Yiorgos
2
Cox, Matthew G.
2
Eisingerich, Andreas B
2
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Gilboa, Itzhak
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Gilula, Zvi
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
10
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7
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7
Foundations and trends in marketing : FTMKT
5
Journal of business research : JBR
5
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4
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4
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3
The journal of personal selling & sales management : JPSSM
3
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2
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2
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2
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2
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2
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2
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2
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Health marketing quarterly
1
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1
Iacobucci, Dawn (2018), “Contemporary Disruptions in the Realm of Research Methods in Marketing,” in Atul Parvatiyar and Raj Sisodia (eds.), Handbook of Marketing Advances in an Era of Disruptions: Essays in Honor of Professor Jagdish Sheth, 391-400
1
International Food and Agribusiness Management Review
1
International journal of cross cultural management : CCM
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Classification
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Journal of Consumer Marketing
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Journal of Consumer Research
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ECONIS (ZBW)
149
OLC EcoSci
17
RePEc
8
USB Cologne (EcoSocSci)
7
Other ZBW resources
4
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111
The influence of global brand distribution on brand popularity on social media
Kim, Moon-Yong
;
Moon, Sangkil
;
Iacobucci, Dawn
- In:
Journal of international marketing
27
(
2019
)
4
,
pp. 22-38
Persistent link: https://www.econbiz.de/10012132726
Saved in:
112
Designing gamified apps for sustainable consumption : a field study
Mulcahy, Rory
;
Russell-Bennett, Rebekah
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
106
(
2020
),
pp. 377-387
Persistent link: https://www.econbiz.de/10012158382
Saved in:
113
Are hospital ratings systems transparent? : an examination of Consumer Reports and the Leapfrog Hospital Safety Grade
Popovich, Deidre L.
;
Vogus, Timothy J.
;
Iacobucci, Dawn
; …
- In:
Health marketing quarterly
37
(
2020
)
1
,
pp. 41-57
Persistent link: https://www.econbiz.de/10012200169
Saved in:
114
A multi-cultural study of salespeople's behavior in individual pay-for-performance compensation systems : when managers are more equal and less fair than others
Rouziès, Dominique
;
Onyemah, Vincent
;
Iacobucci, Dawn
- In:
The journal of personal selling & sales management : JPSSM
37
(
2017
)
3
,
pp. 198-212
Persistent link: https://www.econbiz.de/10011753783
Saved in:
115
Brand diagnostics: Mapping branding effects using consumer associative networks
Henderson, Geraldine R.
;
Iacobucci, Dawn
;
Calder, Bobby J.
- In:
European Journal of Operational Research
111
(
1998
)
2
,
pp. 306-327
Persistent link: https://www.econbiz.de/10005240527
Saved in:
116
Social networks with two sets of actors
Iacobucci, Dawn
;
Wasserman, Stanley
- In:
Psychometrika
55
(
1990
)
4
,
pp. 707-720
Persistent link: https://www.econbiz.de/10005381869
Saved in:
117
Sequential social network data
Wasserman, Stanley
;
Iacobucci, Dawn
- In:
Psychometrika
53
(
1988
)
2
,
pp. 261-282
Persistent link: https://www.econbiz.de/10005381908
Saved in:
118
Networks in marketing
Araujo, Luis Miguel de
(
contributor
); …
-
1996
Persistent link: https://www.econbiz.de/10004312365
Saved in:
119
Marketing research : methodological foundations
Churchill, Gilbert A.
;
Iacobucci, Dawn
-
2005
-
9. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10004541988
Saved in:
120
The effect of guarantees on consumers' evaluation of services
Ostrom, Amy L.
;
Iacobucci, Dawn
- In:
The journal of services marketing
12
(
1998
)
4-5
,
pp. 362-378
Persistent link: https://www.econbiz.de/10007349444
Saved in:
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