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The determinants of eWoM in social commerce : the role of perceived value, perceived enjoyment, trust, risks, and satisfaction

Rouibah, Kamel; Al-Qirim, Nabeel; Hwang, Yujong; Pouri, … - In: Journal of global information management 29 (2021) 3, pp. 75-102

Persistent link: https://www.econbiz.de/10012508170

Web analytics applications, opportunities and challenges to online retail in India

Kumar, Vikas; Ayodeji, Ogunmola Gabriel - In: International journal of services and operations … 41 (2022) 4, pp. 463-485

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Analysing Indian consumers' online shopping and pruchasing behaviour

Narula, Sandeep - In: Manthan : journal of commerce and management 2 (2015) 2, pp. 14-49

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Web content analysis of online grocery shopping web sites in India

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What makes the Indian youths to engage with online retail brands : an empirical study

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Predicting online travel adoption intention of an Indian consumer : a SEM-neural network approach

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Effective web management for B2C E-commerce in India

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FMCG Online in India

Khan, Saeed - 2013

especially the FMCG online market is huge as compared to India. As per the research and trend analysis by IMRBs syndicated … research product – Internet in India (i-cube), the online shopping in India is encouraging and FMCG online market demands are …

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Affect-based and personality-based trust and risk in social commerce

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A study on the influence of social media marketing activities on customer satisfaction mediated by perceived value in the e-commerce industry

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