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Some reflections on an appraisal of behavioral price research (part 1)
Cheng, Lillian L.; Monroe, Kent B. - In: AMS review : official publication of the Academy of … 3 (2013) 3, pp. 155-159
Persistent link: https://www.econbiz.de/10010187189
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The price precision effect : evidence from laboratory and market data
Thomas, Manoj; Simon, Daniel H.; Kadiyali, Vrinda - In: Marketing science : the marketing journal of the … 29 (2010) 1, pp. 175-190
Persistent link: https://www.econbiz.de/10003973193
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When internal reference prices and price expectations diverge : the role of confidence
Thomas, Manoj; Menon, Geeta - In: Journal of marketing research : JMR 44 (2007) 3, pp. 401-409
Persistent link: https://www.econbiz.de/10003547602
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Heuristics in numerical cognition : implications for pricing
Thomas, Manoj; Morwitz, Vicki - In: Handbook of pricing research in marketing, (pp. 132-149). 2009
Persistent link: https://www.econbiz.de/10003819675
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Some reflections on an appraisal of behavioral price research (part 1)
Cheng, Lillian L.; Monroe, Kent B. - In: AMS review : official publication of the Academy of … 3 (2013) 3, pp. 155-159
Persistent link: https://www.econbiz.de/10010186082
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Psychological Distance and Subjective Experience: How Distancing Reduces the Feeling of Difficulty
Thomas, Manoj; Tsai, Claire I - In: Journal of consumer research : JCR ; an … 39 (2012) 2, pp. 324-341
Persistent link: https://www.econbiz.de/10010001265
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Penny Wise and Pound Foolish: The Left-Digit Effect in Price Cognition
Thomas, Manoj; Morwitz, Vicki - In: Journal of consumer research : JCR ; an … 32 (2005) 1, pp. 54-64
Persistent link: https://www.econbiz.de/10006643657
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Optimal Referral Bonuses with Asymmetric Information: Firm-Offered and Interpersonal Incentives
Thomas, Manoj; Simon, Daniel H.; Kadiyali, Vrinda - In: Marketing science : the marketing journal of the … 29 (2010) 1, pp. 108-122
Persistent link: https://www.econbiz.de/10008375645
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The Ease-of-Computation Effect: The Interplay of Metacognitive Experiences and Naive Theories in Judgments of Price Differences
Thomas, Manoj; Morwitz, Vicki G. - In: Journal of marketing research : JMR 46 (2009) 1, pp. 81-91
Persistent link: https://www.econbiz.de/10008165063
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When Internal Reference Prices and Price Expectations Diverge: The Role of Confidence
Thomas, Manoj; Menon, Geeta - In: Journal of marketing research : JMR 44 (2007) 3, pp. 401-409
Persistent link: https://www.econbiz.de/10007751284