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How to design international loyalty programs
Kuester, Sabine; Heß, Silke; Stier, Martin - 2009
Persistent link: https://www.econbiz.de/10003932833
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Antecedents to local store loyalty : influence of culture, cosmopolitanism and price
Pandey, Shivendra; Khare, Arpita; Bhardwaj, Preshth - In: International journal of retail & distribution management 43 (2015) 1, pp. 5-25
Persistent link: https://www.econbiz.de/10010510591
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Consumer awareness, ethnocentrism and loyalty : an integrative model
Makanyeza, Charles - In: Journal of international consumer marketing 27 (2015) 2, pp. 167-183
Persistent link: https://www.econbiz.de/10010513828
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Perceived fairness of differential customer treatment : consumers' understanding of distributive justice really matters
Mayser, Sabine; Wangenheim, Florian von - In: Journal of service research : JSR 16 (2013) 1, pp. 99-113
Persistent link: https://www.econbiz.de/10009751081
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Perceived fairness of differential customer treatment
Mayser, Sabine - 2011
Persistent link: https://www.econbiz.de/10009690554
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Impact of cultural differences on foreign customers' perceived local services
Lin, Chinho; Nguyen, Conghoang; Lin, Binshan - In: The journal of services marketing 27 (2013) 6, pp. 500-510
Persistent link: https://www.econbiz.de/10010198107
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The customer relationship management as an element of the acceleration of society evolution : the case of the emergence of hypermodernity in Madagascar
Rakotomalala Ramandimbiarison, Lova Mirella - In: Innovations in services marketing and management : …, (pp. 221-236). 2014
Persistent link: https://www.econbiz.de/10010201157
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How store attributes impact shoppers' loyalty : do different national cultures follow the same loyalty building process?
Grosso, Monica; Castaldo, Sandro - In: The international review of retail, distribution and … 25 (2015) 5, pp. 503-515
Persistent link: https://www.econbiz.de/10011534155
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The role of individualism vs. collectivism in the formation of repurchase intent : a cross-industry comparison of the effects of cultural and personal values
Frank, Björn; Enkawa, Takao; Schvaneveldt, Shane J. - In: Journal of economic psychology : research in economic … 51 (2015), pp. 261-278
Persistent link: https://www.econbiz.de/10011506906
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The effects of consumer ethnocentrism and consumer animosity on the re-purchase intent : the moderating role of consumer loyalty
Akdogan, M. Sukru; Ozgener, Sevki; Kaplan, Metin; … - In: Emerging markets journal : Emaj 2 (2012) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10009703177