Narrow search
Showing 1 - 10 of 32,718
Cover Image
Dynamic governance matching in solution development
Colm, Laura; Ordanini, Andrea; Bornemann, Torsten - In: Journal of marketing 84 (2020) 1, pp. 105-124
Persistent link: https://www.econbiz.de/10012176453
Cover Image
Analyzing stage and duration of Anglo-Chinese business-to-business relationships
Yen, Dorothy A.; Barnes, Bradley R. - In: Industrial marketing management : the international … 40 (2011) 3, pp. 346-357
Persistent link: https://www.econbiz.de/10008991588
Cover Image
Psychological contract breach : unraveling the dark side of business-to-business relationships
Gillani, Alvina; Kutaula, Smirti; Budhwar, Pawan S. - In: Journal of business research : JBR 134 (2021), pp. 631-641
Persistent link: https://www.econbiz.de/10012643937
Cover Image
When does relational exchange matters? : social bond, trust and satisfaction
Shanka, Mesay Sata; Buvik, Arnt - In: Journal of business-to-business marketing 26 (2019) 1, pp. 57-74
Persistent link: https://www.econbiz.de/10012196266
Cover Image
The role of customer entertainment in B2B sales strategy : comparative insights from professional buyers and salespeople
Oakley, Jared; Bush, Alan J.; Moncrief, William C.; … - In: Industrial marketing management : the international … 92 (2021), pp. 190-201
Persistent link: https://www.econbiz.de/10012491015
Cover Image
More is better but in what direction? : the effects of relationship marketing investment breadth and depth on customer gratitude
Nelson, Christopher A.; Wang, Xinchun; Cui, Annie Peng - In: Industrial marketing management : the international … 117 (2024), pp. 188-201
Persistent link: https://www.econbiz.de/10014531639
Cover Image
Analyzing business-to-business relationships in an Arab context
Berger, Ron; Silbiger, Avi; Herstein, Ram; Barnes, … - In: Journal of world business : JWB 50 (2015) 3, pp. 454-464
Persistent link: https://www.econbiz.de/10011333385
Cover Image
Informal interorganizational business relationships, satisfaction, and firm performance : case of Arab Maghreb countries
Toumi, Said; Su, Zhan - In: International journal of cross cultural management 23 (2023) 2, pp. 467-497
Persistent link: https://www.econbiz.de/10014368568
Cover Image
META-RELQUAL in business relationships : a sales perspective
Høgevold, Nils M.; Svensson, Göran; Mostert, Pierre; … - In: International journal of business excellence : IJBEX 23 (2021) 4, pp. 472-497
Persistent link: https://www.econbiz.de/10012514080
Cover Image
Proposing a sales performance motivational framework for B2B sellers in services firms
Rodríguez, Rocío; Roberts-Lombard, Mornay; Høgevold, … - In: European research on management and business economics 30 (2024) 1, pp. 1-14
This study tests a framework of business-to-business (B2B) sellers' sales performance motivations in services firms. An exploratory-descriptive research design was used and data was collected from 389 respondents working in the services-orientated business sector of Norway. The study's results...
Persistent link: https://www.econbiz.de/10014518829